Final Fantasy XIV hits 10m players worldwide

1 ffxiv redmage vw copypng Final Fantasy XIV hits 10m players worldwide

Hot off the back of its latest expansion, Square Enix has announced that Final Fantasy XIV has now surpassed 10m cumulative players worldwide. That figure does, admittedly, include free trial accounts, but to put that number in perspective, that’s still more than the total population of Scotland and Wales combined. …

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Opinion: Midia discusses reading DAUs across platforms

1 karol severin 350png Opinion: Midia discusses reading DAUs across platforms

The daily active user (DAU) is a common engagement metric, often used in gauging companies’ performance and value. In gaming, however, DAUs vary markedly across mobile, PC, console and social. The differences are seen in penetration rates, demographics, engagement and spending trends. As the silo walls between gaming formats gradually …

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