PC specialist eyes up DS market

Focus Multimedia are set to follow Atari with its own driving test DS title. The budget software firm previously worked exclusively on PC, but has targeted other formats for its driving series. We’re always looking at ways of bringing Driving Test Success onto popular formats, with DS being one possibility,” …

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New SKUs and download centres boost DS sales

Nintendo UK has received an overwhelmingly positive response to its new range of DS colours and in-store DS centres, the firm has told MCV. Nintendo released its Red, Green and Turquoise DS SKUs last week, along with new in-store centres that allows consumers to download demos of DS software onto …

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Place your bets for this years E3

The UK trade is gearing up for a flurry of big name announcements at E3, with price cuts, new Wii-style controllers and online initiatives expected to grab the headlines. Recent online ‘leaks’ suggested that Microsoft would be revealing a Mii-style avatar system, a karaoke series dubbed Lips and a social …

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‘Aggressive investment will ensure Xbox win’

As he confirmed that Xbox 360 has sold well over” five million units in European territories, Microsoft EMEA’s European VP of strategic marketing for interactive entertainment David Gosen told MCV that investment in the market will ensure that the console stays ahead of rival PS3. We have some very aggressive …

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Leading games industry network hits new high

The UK video games industry’s official LinkedIn page continues to go from strength to strength – crashing through the 1,000 members barrier with ease. The networking portal – which includes countless CEOs and marketing execs – has hit 1,126 members in total. With many industry execs already signed up to …

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Deep Silver reveals new PS3 title

Developers Ascaron and Deep Silver, the games label of Koch Media, have announced Sacred 2 – Fallen Angel, a new Action RPG for the PlayStation 3. Set for release on November 7th, Sacred 2 supports drop in/drop out multiplayer gaming for up to four players via internet, and two player …

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Gosen: Innovation will drive Xboxs future

European VP of strategic marketing for interactive entertainment at Microsoft EMEA David Gosen has refused to comment on the possibility of a Wii-style controller being unveiled at E3, but he did confirm to MCV that innovation would be key for Microsoft at this year’s show. It would be churlish of …

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