MCV/DEVELOP News, events, research and jobs from the games industry

Nintendo’s new Touch! Generations ads are to feature six well-known stars of stage and screen as the platform holder continues its push into mainstream consciousness. Alongside This Morning duo Phil and Fern, Julie Walters, Patrick Stewart, Zoe Ball and Johnny Ball will feature in the new outdoor, print and TV …

Games firms to partner on new 'interactive entertainment product'

What has changed at Mad Catz and Joytech since the acquisiton? We’re enormously proud and gratified that in acquiring Joytech from Take 2, we have managed to keep all UK members of the Joytech team and relocate them to our European HQ in Milton Keynes. There have been no redundancies …

The funny thing was that during this period, the AvP brand as it was known was in its infancy. There was a series of comics but that was about it. What we did have, however, were two incredibly popular franchises which had been ‘fused’ together. We were never going to …

Gaming’s march into the mainstream has taken another significant step with the release of The Girls’ Guide to Gaming. Publisher Black Dog Media has told MCV that the new title has only been made possible by the runaway success of Nintendo formats DS and Wii, and has criticised the ‘boys …

Playlogic is to spearhead its forthcoming PS3 drive with brand new IP as it plans to increase its presence in the UK. A new title is currently in development at the firm’s Netherlands operation, and Playlogics executive VP Rogier Smit (pictured) told MCV that there will be more PS3 titles …

Retailers are now able to order online from Gem following the relaunch of the distribution and service giant’s website . Alongside a new look, the site now boasts full online ordering facilities for customers and browsing tools for accessing product information – with orders placed for items in stock delivered …

Market for casual games growing at 20 per cent a year says Casual Game Association

Krome Studios has announced that Konami’s former vice president of product development Kurt Busch is to head up its Melbourne Studio, the outfit that was formerly known as Melbourne House and owned by Atari. As well as heading up the Melbourne operations, Busch will also liaise with its Adelaide and …

Firm hoping to grow base as outsourcer and developer