Kaplan: Gamers were getting bored before Wii

Nintendo of America’s marketing executive Perrin Kaplan has said that consumers were getting bored of what the video games market was offering them until the arrival of the Wii, according to Next-Gen . Kaplan told Advertising Age that: A major insight that Nintendo had early on was that they saw …

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Kaplan: Gamers were getting bored before Wii

Nintendo of America’s marketing executive Perrin Kaplan has said that consumers were getting bored of what the video games market was offering them until the arrival of the Wii, according to Next-Gen . Kaplan told Advertising Age that: A major insight that Nintendo had early on was that they saw …

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JAPAN: DS fights back against PSP

With the combined retail power of both the redesigned Slim & Lite hardware and Square Enix’s Final Fantasy VII: Crisis Core, Sony’s PSP has bossed the Japanese hardware for three weeks – but Nintendo’s DS has staged a come-back. According to data from Japanese market analysts Media Create, the DS …

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JAPAN: DS fights back against PSP

With the combined retail power of both the redesigned Slim & Lite hardware and Square Enix’s Final Fantasy VII: Crisis Core, Sony’s PSP has bossed the Japanese hardware for three weeks – but Nintendo’s DS has staged a come-back. According to data from Japanese market analysts Media Create, the DS …

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EAs shares rise on back of dev acquisition

Following last week’s acquisition of US developer BioWare/Pandemic for $860 million, EA’s share price has risen to its highest in 52 weeks, Next-Gen reports. EA’s stock price hit $61.17 this morning after a rise of $2.48, following the publisher’s announcement that the firm expects to beat its previous Q2 revenue …

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EAs shares rise on back of dev acquisition

Following last week’s acquisition of US developer BioWare/Pandemic for $860 million, EA’s share price has risen to its highest in 52 weeks, Next-Gen reports. EA’s stock price hit $61.17 this morning after a rise of $2.48, following the publisher’s announcement that the firm expects to beat its previous Q2 revenue …

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Infogrames restructures Atari board

Following its recent assertions that it has plans in place to ensure US publisher Atari returns to profitability, owning company Infrogrames has announced a number of new appointments to the Atari board, according to Gamesindustry . Curtis Solsvig III, managing director of AlixPartners, has been appointed as the new chief …

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Infogrames restructures Atari board

Following its recent assertions that it has plans in place to ensure US publisher Atari returns to profitability, owning company Infrogrames has announced a number of new appointments to the Atari board, according to Gamesindustry . Curtis Solsvig III, managing director of AlixPartners, has been appointed as the new chief …

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