Tag Archives: pr

This should be read with a very notable disclaimer – ex-employees are often not the best barometer of their former employer’s strategy. And with that in mind, former Sony America PR man Will Powers embarked on what can only be described as a Twitter rant, slamming Sony for its current …

Summer 2012. Some will remember it for the rain. Others for remarkable sporting calendar. Us? We’ll remember it as The Summer of Frank. When it comes to publicly chatty execs Frank has left all in his wake, providing journalists with daily updates of notable quotes and daring exploits. Well, OK, …

Some would have you believe journalists and publishers are constantly at war. MCV gives PRs a chance to have their say on working with the media Dominic Carey UK Xbox PR, MicrosoftI personally feel like the relationship between journalists and PRs is in a good place. In my experience, honesty …

Former THQ PR chief Sam Forrest has joined online giant Jagex as director of PR. Forrest spent nine years at THQ, leaving the firm earlier this year. He held a number of communication roles at the publisher, including head of PR for UK and Europe. Prior to THQ, Forrest worked …

Publisher EA has appointed PrettyGreen as its retained UK PR agency. PR Week reports that PrettyGreen will manage both the EA Games Label and EA Maxis. It will oversee the launches of games such as Need for Speed: Most Wanted, Medal of Honor: Warfighter and The Sims 3: Supernatural. We …

Ahead of the release of Wii U later this year, Nintendo’s UK office has ditched its current PR agency Good Relations. PR Week reports that the company has put its entire UK consumer and corporate PR business out to pitch. Current holder Chime has declined the chance to repitch. The …

Indie developer Ustwo looks to have walked headlong into a fresh PR disaster following an unpopular update to its smash hit iOS app Whale Trail. One-star user reviews are flooding onto the game’s App Store page after a recent update added in-app purchases to the game. What has irked users …

PR manager Neil Ashurst has departed GAME Group this week after three and a half years at the firm. He will be joining PR agency Romley Davies, where he will head up the company’s newly-signed Blockbuster account. He will support the rental chain’s growing games offering, as well as its …

Electronic Arts has completed the restructure of its UK PR team ahead of the New Year. The department will still be led by head of PR Shaun White, who has been at EA for over six years.But White will now be supported by two new PR managers: James Bruce and …

Jo Bartlett has been named as the new head of UK communications at Nintendo. She fills the role left by Rob Saunders who left Nintendo for Apple earlier this year, as exclusively revealed by MCV. Bartlett will work alongside existing team members Lewis Digby and EmilyWoolliscroftand will oversee all press …