MCV/DEVELOP News, events, research and jobs from the games industry

Egmont Publishing to produce multiple products based on the title next year

Digital developer hiring up to 50 employees to staff up new branch

There’s having a drink to celebrate Solid Snake’s 25th anniversary and then there’s really having a drink. UK games hangout Loading Bar chose to celebrate to birthday of Konami’s iconic games hero by creating an artistic interpretation of Snake out of 2,100 shots. It commissioned freelance designer and Metal Gear …

Sony wants to capture the lucrative family market with its new 12GB PlayStation 3. The firm has bundled two of the biggest family products coming this Christmas with the console. Parents can get a pack that includes the firm’s new Wonderbook offering, as well as a set that features the …

The England and Wales Cricket Board (ECB) believes next year’s Ashes Cricket game will draw more fans into the sport. The game is being brought to market by 505 Games. The last Ashes Cricket title, from Codemasters, was a surprise hit in the summer of 2009. The Ashes is a …

The creative firm behind Ubisoft’s ZombiU campaign has acquired award-winning marketing agency Firebelly. The acquisition will result in a new larger agency based in Old Street, and means FreeForm.London now boasts a bigger creative team, 2D and 3D animation teams, four edit suites and more. Firebelly boss Guy Meyer will …

Indie PC hit Minecraft is hitting the High Street – but you’ll have to head to the book aisle to find it. UK outfit Egmont Publishing has acquired the book and magazine publishing rights from Mojang, TechCrunch reports. The deal covers all territories except the US. It has not yet …

Git Fusion to feature increased scalability and repository remapping

EA and BioWare’s Mass Effect Trilogy will be selective in the DLC it includes in the box. The Xbox 360 SKU won’t include any of the ME1 DLC but does offer access to the Cerberus Network included in ME2 and ME3’s Online Pass. But all additional DLC for ME2 and …

Indie dev expands to new studio and takes debut title to Steam Greenlight