MCV/DEVELOP News, events, research and jobs from the games industry

Windows Phone to get long-awaited monetisation option

Crytek boss Cevat Yerli has weighed in on the Wii U performance discussion, while providing a tidbit about the upcoming console’s tie to CryEngine 3 as well. "From my perspective I do not understand the public’s concerns that the Wii U is weaker than PS3 and 360," Yerli stated to …

New mobile OS to support native C/C++ and DirectX

More to E3 'anxiety' than console cycle, says Peter Moore

Epic games design director points to drawbacks of accessibility

'CryEngine 3 runs beautifully on the Wii U', says Cevat Yerli

Rounding off our Social Media Special, James Batchelor asks industry experts how games firms can make the most of the world’s biggest social networks KEEP TALKINGOnce we’ve committed time and money building a community, it’s imperative we keep engaging – not just when it suits us, such as when DLC …

For our Social Media Special, PlayStation Access community manager Michael Shillingford explains how Sony is getting fans involved in its latest releases First of all, there is the impact of the PlayStation brand which naturally brings a lot of followers and fans to our pages. Cross pollination of content across …

As part of our Social Media Special, Ubisoft’sUK head of digital marketing Alan Dykes discusses how Twitter and Facebook can be crucial to a game’s success – if used inventively Advocacy radiates from core fans – they give a franchise legitimacy and deliver far more value revenue-wise than they spend …

Following our look at how social media can be used to build communities, IGN’s Rich Keen discusses the new challenges this poses for media firms as pubishers and developers reach out to fans directly When it comes to digital channels there’s no doubt that the lines between games publisher, retailer …