MCV/DEVELOP News, events, research and jobs from the games industry

Sega and Nike have teamed up for one of the cleverer bits of video games cross promotion MCV has seen in a while. The TV short, called My Time Is Now, was aired during Chelsea’s famous Champions League victory over Bayern Munich in Germany on Saturday night. It features a …

Having already squared off against Steam in the triple-A sector, EA now wants Origin to hold its own in the indie game scene. The publisher has announced that it is to offer free distribution for games funded by crowd-source initiatives. This would include schemes such as Kickstarter, which has risen …

Also joining: Giselle Stewart, Nick Brown, Oli Christi, Adrian Hawkins, Mike Hawkyard

Software sales at internet retailer Simply Games have trebled during the past 12 months. Sales are up 198 per cent over last year, and 400 per cent over two years ago. Our expansion over the past 12 months has been quite phenomenal,” Simply Games MD Neil Muspratt told MCV. We …

An investor from the East will be in Los Angeles this June looking for opportunities in the gaming market. Eddy Tang, son of Lygo founder YW Tang, will be attending E3 with UK firm Digital Goals. They are seeking projects that can benefit from both their skills and investment, particularly …

Gamers play Command & Conquer titles for 10.4 hours per week on average – almost an hour more than the typical game. This week, GameVision Brand Map turns to the real-time strategy genre to take a look at one of its earliest franchises: Command & Conquer. We asked 6,724 gamers …

Twitter faux pas, fake, PR stunt or employee blunder? Who knows, but in the mean time there’s nothing to stop us speculating! This morning MCV revealed a picture leaked by a TT Games employee on Twitter that showed an altered version of the Wii U controller currently being used at …

Left 4 Dead and Payday to cross-pollinate

In a no-holds barred interview amidst Diablo III’s ‘always-on DRM’ storm, the developer of The Witcher 2 has blasted the use of digital rights management. Let me dispel the myth about DRM protectinganything. The truth is it does not work. It’s as simple as that,” CD Projekt CEO Marcin Iwinski …

Redesigned pad unwittingly unveiled just three weeks ahead of E3