MCV/DEVELOP News, events, research and jobs from the games industry

EA has waged a war of words with Activision – but is it really winning? Call of Duty showed no signs of weakness at its first franchise expo last week. Thousands of fans travelled to LA for Call of Duty XP, getting hands-on time with Modern Warfare 3 and taking …

Andy Coughlin has been announced as the new Retail Sales and Marketing Lead for all retail-sold Microsoft products throughout Australia. Coughlin will be reporting directly to David McLean, Consumer Channels Group Lead at Microsoft Australia, and moves to the role after 10 years experience at Microsoft. His most recent role …

GAME Australia has announced a Need For Speed: The Run MEGA BLOK with each pre-order of the game’s limited edition. The MEGA BLOK cars are DIY constructable vehicles from the game itself, and consumers will be scoring one of three available when they pre-order. The Limited Edition is ubiquitous across …

GAME Australia has tweeted this morning that Dead Island has broken it’s street date, and multiple retailers are now selling the title. The zombie/tiki first-person shooter was scheduled to land tomorrow, but is now being sold through GAME, EB Games and JB HiFi, with New Zealand’s major online videogame retailer …

[Intel sponsored feature] Games have built legends, but how much effort should we put into character development?

After some doubted its authenticity this morning, Nintendo has confirmed that the 3DS joystick add-on is real – and is a Nintendo product. "We can confirm that Nintendo does plan to release the attachment but that any further announcements on the attachment will be made at some later time by …

Sony is pulling out all the stops to make Resistance 3 a September blockbuster, with a whopping 3m marketing spend. The PS3 exclusive hits shelves on September 9th, backed by a special outdoor event, as well as ads on TV, in cinemas, online and in print. TV ads have been …

Publisher Rising Star has managed to sell more than 1m units of the Harvest Moon series across PAL territories. Over the last decade, the UK firm has handled 13 games in Natsume’s farming series which has become the flagship of its portfolio. Reaching 1m sales of Harvest Moon is certainly …

AGI?World and Shorewood Packaging have merged to create one of the largest box manufacturers in the world. The new company, AGI-Shorewood, will have a little under 4,000 employees and 24 manufacturing facilities around the world, serving North America, Europe, Asia, Australia and Latin America.The deal is expected to be completed …

Team Fortress 2 and Portal 2 now allow users to exchange items