But this generation has delivered a lesson that throws that existence into doubt. It turns out no one ‘owns’ those customers. Gamers can be just as easily distracted by download games via Xbox Live, mobile or social networks as they are by the industry trying to court them. And the …
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MCV/DEVELOP Awards Finalists announced
MCV/DEVELOP has announced the category finalists for the MCV/DEVELOP Awards 2026. The MCV/DEVELOP Aw…
The Story Mob announced as sponsor of the Indie Studio of the Year award at MCV/DEVELOP Awards 2026
MCV/DEVELOP has announced The Story Mob as sponsors of the Indie Studio of the Year award at the MCV…
[Event news] Leading Games Industry Entrepreneur Chris van der Kuyl CBE Joins the Games Growth Summit
Chris van der Kuyl CBE has been announced as the latest speaker to join the Games Growth Summit, bri…
Code Wizards announced as key sponsor of MCV/DEVELOP Awards 2026
MCV/DEVELOP has announced Code Wizards as a key sponsor at the MCV/DEVELOP Awards 2026. …
[Event news] Games Aid Charity Poker Tournament at Develop: Brighton 2026
Come and join 70 of your industry peers for some good old-fashioned Texas Hold 'Em fun. Bask in the …
OPINION: GAME’s new rules
The health of GAME has long been a good barometer of the wider games market’s fortunes. Because in many respects GAME Group’s customers are the market, and the retailer influences what they want and reacts to what they don’t. When GAME’s buying became conservative, focusing on big hits, publishers slimmed …
Read More »Worms merchandise incoming
Developer Team 17 has launched a licensing program for its classic Worms franchise. The studio has hired agency AT New Media to offer the franchise to licensees, retailers and promoters. The agency says the Worms characters are ideal for toys, books, plush toys, clothing and more. We are very excited …
Read More »NPD: Xbox claims January win
Microsoft has claimed both another month of strong sales in the US and another month of console market leadership. Following NPD’s January report, the platform holder released a statement confirming Xbox 360 hardware sales of 381k units – that’s up 15 per cent or 48k units year-on-year. Microsoft adds that …
Read More »Valve denies Portal 2 claims
The PS3 version of Portal 2 will not include PlayStation Move support, developer Valve has confirmed. Yesterday a translation of a story on Eurogamer Germany claimed that the studio was planning to implement Move support as "compensation" both for the lack of a PS3 version of Left 4 Dead and …
Read More »NPD: US January games market down 5%
US sales tracker NPD has released its numbers for the US video games market in January 2011, and they show another period of year-on-year decline. Overall sales hit $1.16bn – a five per cent drop on January 2010. Software sales were down five per cent at $576m while hardware fell …
Read More »Music games hit new high in 2010
Forget the fall of Guitar Hero; the music video game sector is stronger than ever, says GfK Chart-Track. The sales tracker says that 2010 was the most successful year for music games in the UK, despite disappointing performances by the various Hero and Rock Band titles. Dance games drove the …
Read More »What music should you select for your game project?
Develop speaks to KPM MusicHouse, the firm that hunts the right artists for each project
Read More »OPINION: The time to build a second Golden Age is now
Working with Alex Hope of Double Negative since July last year, I’ve had the privilege of leading the largest quantitative research study to date on skills in the video games industry and visual effects. We’ve conducted seven different research strands which covered children, parents, teachers, schools, colleges, universities, employers, employees …
Read More »Massively multiplayer lessons
Spacetime Studios CEO offers insight into lessons learned as his team built an ambitious MMO
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[Industry news] Games Industry Shows Signs of Rebalancing as Workforce and Studios Adapt to Changing Market Conditions, Skillsearch Report Finds
The global games and immersive technology industry is moving into a new phase of adjustment, as professionals and studios respond to the lasting impact of recent market changes while adapting to new technologies and evolving expectations.
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Code Wizards announced as key sponsor of MCV/DEVELOP Awards 2026
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[Event News] Games Growth Summit adds to speaker line-up with two more veterans
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[Guest post] Chris Rowe: Co-Dev Without the Culture Clash
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[Industry news] XDS 2026 Insights Report is now live
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Code Wizards announced as key sponsor of MCV/DEVELOP Awards 2026
MCV/DEVELOP has announced Code Wizards as a key sponsor at the MCV/DEVELOP Awards 2026.
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MCV/DEVELOP #1007 is HERE!
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Games Growth Summit Announces First Speakers for 6th Annual Event – 4th June
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Games industry veteran Matt Broughton announced as new Editor of MCV/DEVELOP
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MCV/DEVELOP’s 30 Under 30 2025

MCV/DEVELOP News, events, research and jobs from the games industry

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