Apples Q3 profits top $3bn

Apple is reporting its net income for the past quarter came in at $3.25bn or 2.1bn. For the three months ended June 26th, the firm’s revenues rose to $15.7bn – far exceeding forecasts of $14.75bn, according to the BBC. This success was largely attributed to the success of the iPhone …

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The price of motion control?

Kinect is good value. Kinect is far too expensive. Kinect should have been cheaper. Whichever one of those statements you choose to believe, Microsoft has rationalised its belief that Kinect is better value than either of its rivals by putting it down in two graphs. Here they are, courtesy of …

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Kinect paves way for expansion beyond the core

On the face of it Microsoft’s 129.99 RRP for Kinect suggests that the company may not be chasing the family market so much as striving to further monetise its existing Xbox 360 userbase. But the European VP of interactive entertainment business Chris Lewis has insisted to MCV that Kinect remains …

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Low £39.99 RRP for Kinect games

Games for the Xbox 360 Kinect controller will be priced slightly cheaper than ‘core’ games, Microsoft has confirmed. Yesterday, the format-holder announced that it will be offering the standalone camera device for 129.99 bundled with Kinect Adventures – a price many see as costly compared to the price of the …

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RETAIL BIZ: Out This Week

CLICK HERE FOR MCV’S COMPREHENSIVE AND FULLY UPDATED RELEASE SCHEDULE. The soft trickle of new release continues this week with the debut of a long-awaited DS exclusive. Square Enix’s Dragon Quest IX: Sentinels of the Starry Sky is the ninth mainstay entry in the long-running RPG series and the first …

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Lewis defends Kinect RRP

As the industry continues to digest the 129.99 RRP placed upon Xbox 360 Kinect by Microsoft, its European VP of interactive entertainment business Chris Lewis has defended the decision to aim high with its pricing strategy. We researched it heavily,” he told MCV. As with most things, we do massive …

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Charity can boost games profile

UK charity GamesAid can help improve the perception of the entire games industry, says trustee Ian Livingstone.His claim comes as the UK organisation opens nominations for new charities. He told MCV: We need to raise a lot more money, give it to people who need it and represent an industry …

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