MCV/DEVELOP News, events, research and jobs from the games industry

Perennially popular Geordie duo Ant and Dec have helped Nintendo win a weekly marketing award from UTalkMarketing thanks to their new TV ad campaign for the Wii. The advertisement was named as this week’s UTalkMarketing People’s Choice winner having won over 1,000 of the site’s users, receiving 21 per cent …

Yet a studio handover remains possible with Vancouver focused on Max Payne 3

An admission from American composer Shawn Lee suggests that Rockstar is currently working on a sequel to free-roaming school romp Bully. Speaking to The Gaming Liberty Lee, who composed the soundtracks to both the first Bully and Sony’s The Getaway, stated: It looks like I will be doing the soundtrack …

Next on our tour of Canada, we stop at the Rainbow Six studio...

â??Great technology doesnâ??t help a game thatâ??s not built around that technologyâ?

ELSPA has vowed to throw the book” at individuals that pirate games software and sell it to consumers this Q4. Speaking to MCV, ELSPA director general Michael Rawlinson said that the body’s Intellectual Property Crime Unit (IPCU) was already trawling the streets and the internet” to clamp down on criminal …

A total of seven EA-owned studios are alleged to be hit by the publisher’s mass-layoff operations. Pandemic, EALA, Maxis, Rupture Studios, Mythic, Tiburon and Black Box are all thought to be downsized as EA looks to shed 900 developers from its global workforce. EA has declined to comment on where …

Every person working in the UK’s games industry will be able to tell by now that we’re heading into the busiest time of the year. But as the legitimate area of the industry gets busier, so does the pirate business. Our IP crime team is out there – the Intellectual …

An analyst has predicted that New Super Mario Bros Wii’s lifetime sales will exceed 15 million units. Electronic Entertainment Design and Research’s Jesse Divnich also claimed the Nintendo game will be the biggest selling title of 2009, and expects it to outsell the Xbox 360 edition of Activision Blizzard’s Call …

US publisher Ignition Entertainment has released the first details of its newest title, Deadly Premonition. Released in conjunction with Marvelous Entertainment, the game is an Xbox 360-exclusive third-person survival horror title that puts players in the role of an FBI agent investigating a murder. Gamers must discover the secrets connecting …