3m MW2 shipped in to satisfy UK demand

If you thought that the launch of Modern Warfare 2 today meant excitement behind the game will die down, think again. MCV understands that Activision has shipped some 3m copies of the game into the UK to satisfy the huge level of demand for the game. It’s an unprecedented first-day …

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2,000 midnight MW2 launches

Over 2,000 UK stores held a midnight launch for Activision Blizzard’s Call Of Duty: Modern Warfare 2 last night. The game’s debut saw more midnight openings than any title before it. GAME and Gamestation arranged for six hundred stores nationwide to open their doors as the launch day began, while …

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MW2 kicks off with Leicester Square premiere

The industry was out in force for the launch of Call Of Duty: Modern Warfare 2, as Activision celebrated the game’s release with a Leicester Square premiere. The highly anticipated shooter took over the Vue cinema in London’s movie hotspot, with a camouflage carpet and costumed soldiers on hand to …

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EA falls out of love with new IP

Rapidly changing publisher EA has revealed that as well as shedding a huge 1,500 jobs, the company has also ditched a dozen announced projects to focus on its established and successful franchises. The admission flies in the face of statements made by CEO John Riccitiello earlier this year where the …

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Losses up 26% at EA

Publisher EA has suffered another disappointing financial period with news that it suffered a $391m loss in its second quarter – a 26 per cent increase compared to the 310m loss in the same period a hear before. GAAP revenue was also down 12 per cent at $788m. In the …

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Morrisons goes low on MW2

As predicted yesterday, UK national supermarket Morrisons is this morning the cheapest place to pick up a new copy of Call of Duty: Modern Warfare 2, with both the Xbox 360 and PS3 versions of the game costing just 25.99. This undercuts closest rival Sainsbury’s by 1p. However, despite reports …

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Could MW2 price drop further still?

It’s already the most competitive price war the UK games industry has ever seen, but the most dramatic could yet be to follow as the High Street prepares for Call of Duty: Modern Warfare 2 to be released at midnight tonight. Sainsbury’s is currently leading the price charge by chopping …

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