MCV/DEVELOP News, events, research and jobs from the games industry

Sega has claimed that Mario & Sonic At The Olympic Winter Games is the only game capable of challenging Activision’s Modern Warfare 2 and EA’s FIFA 10 for the Christmas No.1 chart spot. The firm is backing the title with its biggest ever marketing campaign – which will stretch beyond …

Sega showcased its upcoming games release slate at its annual Fast Forward event earlier this month. Christopher Dring speaks to UK MD John Clark and marketing director Amanda Farr on the growth of the software market, new IP and a congested first quarter… You’ve both had role changes recently, how …

Orange UK has announced that it has secured a deal to sell Apple’s iPhone 3G and iPhone 3GS in the UK from later this year. The handsets will be sold in all Orange’s direct retail channels, including its shops, online store and telesales outlets. It also says "selected high street …

Sports Interactive explains why FM wonâ??t be returning to the TV anytime soon

As dev costs rocket, game creators need the â??core-marketâ?? consoles to hit â??PS2 salesâ??, says Miles Jacobson

A game needs to work with its platform for critical and commercial success, says RedLynx CEO

Develop kicks off a three-day focus on sharing the workload

Sports Interactiveâ??s Miles Jacobson reveals his displeasure as gifted developers flock to tax-friendly Canada

Trials HD studio discusses its forward journey and the traps it wants to avoid

As offshoring becomes a standard, just what are the pros and cons?