MCV/DEVELOP News, events, research and jobs from the games industry

The GAME Group has told MCV that it is committed to current age classification symbols – and will stick to its policy of preventing inappropriate material being sold to children. HMV has joined GAME in committing to the current ‘law’. The firm’s comments come after today’s news that a loophole …

Codemasters CEO Rod Cousens has told MCV that he is sure retailers and publishers won’t take advantage of today’s news of a Video Recordings Act loophole – as the video games industry has been self-regulating for decades. Cousens added that certain MPs who had said unhelpful things about the video …

New game developer outlines plans to create original content

The Entertainment Retail Association is confident that its members will not use today’s shock news about the Video Recordings Act to profit from selling adult material to children. However, ERA director general Kim Bayley said she could not speak for independent retailers who have not signed up to ERA. It …

The Entertainment and Leisure Software Publishers Association has called on the Government to close the ‘loophole’ left open by the current Video Recordings Act ‘as soon as possible’. It was revealed today that the 1984 Act is actually unenforceable, meaning retailers that are caught selling adult games or movies to …

Capcom has dated Resident Evil: The Darkside Chronicles for November 27th. The publisher has also teamed up with Nintendo to bundle in the official Wii Zapper, that was last released with Link’s Crossbow Training. Darkside Chronicles is the sequel to 2007’s best selling Umbrella Chronicles, and takes gamers through Resident …

EA Sports president Peter Moore has warned the publishing community against using traditional logic when marketing their games – which he believes offers too little, too late to succeed. Discussing EA Sports’ turnaround since he joined the label two years ago, Moore said that publishers were still making major mistakes …

UK online retailer ShopTo has reduced the PS3 Slim to 229.99. The offer is available to those who pre-order the console, and the retailer promises to deliver on the release day (September 1st) as long as orders are placed before 12pm on August 30th. If consumers do not receive the …

Codemasters has claimed Colin McRae: Dirt 2 is the most important title in the company’s history – and is backing it with its biggest ever marketing spend. Fresh from two weeks at the top of the ELSPA/GfK-ChartTrack All Formats chart with Ashes Cricket 2009, the publisher is confident Dirt 2 …

SCE boss Kaz Hirai has explained Sony’s decision to ditch the controversial Spider-man font in its PlayStation 3 logo and revert to a more compact ‘PS3′ for its new slimline console. We wanted to make sure that we set a new direction for the PS3,” Hirai told The Times Online. …