MCV/DEVELOP News, events, research and jobs from the games industry

Users of discontinued engine eligible for up to 50 per cent discount on Unity licences

As the industry continues to debate the rising price of software RRPs, Xbox EMEA vice president Chris Lewis has urged the trade to be ready for ‘a broader spectrum of pricing’ as the industry grows. As the industry matures then we start to see a broader spectrum of pricing and …

'North East of Northâ?? launches new website, opens booking

The online portal of UK retailer Argos is claiming that the Xbox 360 Pro is no longer available – substantiating MCV’s claims from earlier today that Microsoft is preparing to terminate the SKU to facilitate its Xbox 360 Elite price cut. Eurogamer spotted that those heading to the Argos listing …

Microsoft’s Chris Lewis has said that any possible PS3 price drop from Sony at Gamescom next week won’t affect its plans – which are now widely expected to include a price drop of its own. We are in a good place in terms of the value we offer,” the Xbox …

Its Ashes Cricket 2009 game outsold the flagship Wii Motion Plus game Wii Sports Resort, which is only in its third week on the market. More impressively Ashes didn’t just rely on dominating the Wii. Its sales were quite evenly spread across all the consoles. And it’s the first British-produced …

With whispers of imminent console price cuts rife, a US analyst has predicted these will be insufficient to drive hardware sales. Doug Creutz, an analyst at Cowan and Company, attributed this to economic pressures, believing consumers will still be reluctant to purchase a new console if the format holders lower …

Wedbush Morgan analyst Michael Pachter told VG247 that Japanese retailers are unable to order in new PS3 hardware after August 8th. This follows news that UK stores are unable to re-stock on PlayStation3 consoles, suggesting a price cut and new model is imminent. We heard Japanese retail a few weeks …

The Xbox 360 has now sold over nine million consoles across Europe, Microsoft has revealed to MCV. In an exclusive interview, EMEA VP Chris Lewis claimed that 360 was the only format to see positive sales growth during 2009 – as both Sony’s PS3 and Nintendo’s market-leader Wii saw hardware …

Asda’s market share has risen over the last three months, thanks to price cuts attracting more customers. Data from TNS Till Roll shows that the supermarket’s market share rose from 16.7 per cent to 17 per cent in the 12 weeks ending July 12th, according to The Retail Bulletin. Like-for-like …