MCV/DEVELOP News, events, research and jobs from the games industry

Not in Cologne this week? Get the news as it happens from Develop's Twitter feed

Whilst it’s unlikely to quell the price cut rumours running rife in the build-up to next week’s Gamescom, UK retailer Argos has told MCV that a listing on its site claiming that the Xbox 360 Pro SKU had been discontinued was a mistake. We are aware of the administrative error …

Asda announced exciting new plans for games at its annual entertainment conference last month. Christopher Dring sat down with head of games buying Duncan Cross and category director Fergal Gara… Tell us about the new store concept at Asda.DC: We started opening the ‘future concept’ stores in June last year. …

Users of discontinued engine eligible for up to 50 per cent discount on Unity licences

As the industry continues to debate the rising price of software RRPs, Xbox EMEA vice president Chris Lewis has urged the trade to be ready for ‘a broader spectrum of pricing’ as the industry grows. As the industry matures then we start to see a broader spectrum of pricing and …

'North East of Northâ?? launches new website, opens booking

The online portal of UK retailer Argos is claiming that the Xbox 360 Pro is no longer available – substantiating MCV’s claims from earlier today that Microsoft is preparing to terminate the SKU to facilitate its Xbox 360 Elite price cut. Eurogamer spotted that those heading to the Argos listing …

Microsoft’s Chris Lewis has said that any possible PS3 price drop from Sony at Gamescom next week won’t affect its plans – which are now widely expected to include a price drop of its own. We are in a good place in terms of the value we offer,” the Xbox …

Its Ashes Cricket 2009 game outsold the flagship Wii Motion Plus game Wii Sports Resort, which is only in its third week on the market. More impressively Ashes didn’t just rely on dominating the Wii. Its sales were quite evenly spread across all the consoles. And it’s the first British-produced …

With whispers of imminent console price cuts rife, a US analyst has predicted these will be insufficient to drive hardware sales. Doug Creutz, an analyst at Cowan and Company, attributed this to economic pressures, believing consumers will still be reluctant to purchase a new console if the format holders lower …