MCV/DEVELOP News, events, research and jobs from the games industry

Publisher EA is to publish the official multiplatform game tie-in for Paramount’s upcoming G.I. Joe movie, which is due to hit cinemas this August. The game’s narrative will pick up where the film leaves off, and will touch on elements from the film, cartoon and toy range. It will boast …

Motion capture specialist moves to the UK for new role

Ubisoft is celebrating after a stellar performance by its Imagine range over Christmas pushed the series to just under one million annual sales. The line-up of mass-market titles shifted over 300,000 units in the four weeks to Christmas, MCV has learnt, with Imagine Teacher and Imagine Dream Weddings leading the …

EA’s UK marketing director has spoken of the firm’s admiration for iPhone and iPod Touch as games consoles – and discussed whether they can rival DS and PSP. Stuart Lang told MCV that the publisher feels it can ‘shine’ on the platform, by dedicating time and investment into first-party development. …

Research from the Nielsen Company and the Monitor-Plus advertising monitoring service showed that the games industry reportedly spent $823 million on marketing and promotion in the US during 2008. The $823 million spent amounts to less than four per cent of the industry’s total revenue of $21 billion in 2008, …

Capcom has appointed Nu Metro Interactive as the sole distributor of its titles in South Africa. The agreement is effective immediately and will see Nu Metro Interactive be responsible for the distribution, sales and marketing for Capcom’s releases in this territory. Nu Metro Interactive will launch the distribution relationship with …

EAâ??s Swedish studio and developer of Battlefield seemingly dislikes association with casual market

Lack of WTO petition proves need for production tax breaks in the UK, says association

Were you excited or disappointed by your Q3 performance? I think everyone was holding their breath a little going into the holiday season. But in the end the video game industry did well, showing software sales growth in the UK of 23 per cent and consoles sales growth of 14 …

Sega will publish a sequel to Mario and Sonic at the Olympic Games, based on the 2010 Winter Olympics. The title was confirmed to The Province by the Winter Olympics’ director of licensing Dennis Kim, while MCV understands an official announcement will be made later in the week. "Last year, …