Ten trends to look out for…

1. Developers will become service providers The rise of MMOs, the popularity of downloadable extras, the longer shelf-life of games open to user-generated content, and the need to monetize pre-owned game sales will all change games companies’ relationship with their audience. The days of the fire-and-forget triple-A titles are numbered, …

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Google to publish games?

Respected business publication Forbes Magazine has predicted that search engine giant Google may soon make a move into video games publishing. In an editorial entitled, ‘Will Google Play Games?’ (the full version of which you can read here) journalist Chris Morris writes: ‘Is Google as a videogame publisher within the …

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Morrisons is starting a bloody price war

Morrisons’ eyebrow-raising deals on video games this week could force prices down at GAME and start a ‘bloody war’ according to the national press. Games on offer at the supermarket include Mercenaries 2 on Xbox 360 for 25, Spore Creatures for just 12.99 and Tiger Woods PGA Tour ’09 All …

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Fallout 3s Aussie cuts go global

Fallout 3 publisher Bethesda has confirmed that the cuts made to its upcoming post-apocalyptic RPG in order to gain the approval of Australian censors have been incorporated into the international version of the title. The Aussie authorities took exception to references to morphine contained in the game, the result of …

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Ensemble Studio closure confirmed

The closure of Microsoft Game Studios’ Ensemble team has been confirmed. Last night it was rumoured that the Halo Wars developer would be closed, and now an official statement from the format holder has confirmed the decision. To read the full story, head over to the internet’s primary stop for …

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Wii shortages predicted once again

Retailers are being warned to expect a third consecutive Christmas of Wii shortages on the High Street, according to GameStop CEO Dan DeMatteo. Speaking to GameDaily, DeMatteo explained: I’ve never seen this type of demand before. I know they’re making more, but we’re still short like everybody else. I think …

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Morrisons constantly looking at new promotions

UK supermarket chain Morrisons has made its intentions for the video game space clear, terming its games offering ‘very important’ after slashing the price of big-name new releases like Tiger Woods to just 15. The deals were advertised in the national press, and are set to last until September 14th. …

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EA under pro-creationism attack

EA’s Spore might be sitting pretty in third space in the UK Top 40, but it seems not everyone is happy about Will Wright’s success – and none are grumpier than the author of a new blog called Anti Spore . Carrying the byline ‘Resisting EA’s War on Creationism”, the …

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