MCV/DEVELOP News, events, research and jobs from the games industry

Sainsbury’s has targeted a major expansion in video game floor space as it looks to grow its entertainment offering, the supermarket chain has told MCV. Both Asda and Tesco have been quick to tout their recent success in video game sales, and Sainsbury’s is keen to catch up by improving …

Microsoft VP of interactive entertainment business in Europe Chris Lewis is determined that losing studio figurehead Phil Spencer from his team will not damage the company’s optimism. Speaking exclusively to MCV, Lewis also laid out his criteria for Spencer’s replacement – and said Europe was a priority for his management …

Our IP Profile scrutinises the Britsoft hit franchise as speculation mounts over sequel

In the fifth instalment of our IP profiles series, Nick Gibson looks at Reflectionsâ?? driving successâ?¦

Ken Levine, Christopher Kline, Nate Wells and Bill Gardner to offer secrets of their success at July event

UK developers to be canvassed in vast survey of the games industry and other media workforces

THAT MERGER with Blizzard is expected to be fully sanctioned by shareholders soon and the two huge organisations will then surely start to consolidate. What that means to jobs, HQs or partners across Europe, publishing boss Joerg Trouvain isn’t saying just yet. He’d rather focus today on Activision’s tremendous performance. …

A YouGov survey has revealed that 67 per cent of British adults support a single age ratings system consistent across Europe – much like that offered by PEGI. The research was carried out for the Entertainment and Leisure Software Publishers’ Association (ELSPA), which is calling for the UK Government to …

Softimage co-developed pipeline integrated into Emergent's engine

Eidos has confirmed that that at least four of its titles will be on show at E3. IGN reports that the line-up will be: * Battlestations: Pacific (PC, 360) * Just Cause 2 (PC, PS3, X360) * Monster Lab (Wii) * Tomb Raider Underworld (PC, PS3, X360) E3 2008 will …