MCV/DEVELOP News, events, research and jobs from the games industry

Nintendo has shelled out big money to ensure its Wii console is the exclusive sponsor of Sky’s flagship summer show Gladiators. According to Marketing Week, the agreement is one of Sky Media’s most valuable for a single series. Nintendo said it hopes to cash in on the show’s nostalgia and …

Electronic Arts’ Casual Entertainment label VP Russell Arons has said that she disagrees with the idea that casual gaming needs to be for ‘everyone’ – stating that the genre can succeed by targeting niche audiences. Speaking to new MCV sister site CasualGaming.biz, Ms. Arons admitted that EA has tried to …

GarageGames aims to divorce 'casual gaming' from 'web gaming' with new hardcore-focused community

Take Two began legal proceedings against the Chicago Transit Authority yertserday, accusing it of pulling ads for GTA IV without explanation. According to Reuters, the publisher sued the transit authority in Manhattan federal court for violating its free speech and contractual rights yesterday, saying it pulled its posters within days …

Russian studio to use engine for upcoming 4x4 game

World of Warcraft studio goes straight to consumers for original Warcraft and Starcraft downloads - but not WoW itself

Vivendi-owned Sierra has told MCV that the release of much-anticipated sandbox title Prototype has been delayed until next year. The publisher has decided to shift the Radical-developed title’s release because it ‘needs more time to deliver the game the team initially set out to create’. Sierra showed off the game …

Silverlight-powered drag 'n' drop web software allows creation and sharing of casual games

Football Manager 2008 has held off the competition to secure yet another number one in the Metaboli Top Ten Download to Own charts. The Sega-published simulator was pushed all the way by new entry Test Drive Unlimited: Mega Pack from Atari, which knocked Eidos’ Championship Manager 2008 down into third. …

GarageGames' post-takeover decision to launch a online game portal featuring fully-fledged 3D games in-browser may have seemed a tangental venture for the previously tech-focused company. Not so, says CEO Josh Williams and GG Networks general manager Andy Yang: just as always, it's all about empowering small developers...