Microsoft’s GTA marketing push as big as Halo 3

Microsoft’s marketing machine is ready to kick into top gear with a multimedia campaign across the web, TV and and print publications in an attempt to make Xbox 360 the console of choice for GTA fans. With episodic downloadable content exclusive to 360, head of gaming and entertainment at Xbox …

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Ricky Gervais cameo in GTA IV confirmed

CVG reports that Ricky Gervais will appear as himself in GTA IV within Liberty City’s comedy club, unveiling new material created especially for Rockstar’s much hyped gangster title. Speaking to free London magazine Shortlist, he said: It’s a first – which always interests me. It was shot in New York, …

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‘New DS’ rumour dismissed

Internet speculation has been rife that Nintendo are preparing to announce a new version of the DS at E3 this year, following comments made by Enterbrain boss. Nintendo has denied there is a new DS model in the works and the source of the original rumour Hirokazu Hamamura, Enterbrain president, …

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Sony dates PSP summer line up

Sony has dated several of its key Summer PSP releases. Secret Agent Clank is due to hit shelves Friday June 25th, EchoChrome is set for Friday June 6th, whereas ATV Offroad Fury Pro has been pushed back to June 18th. Secret Agent Clank is a spin-off from the popular Ratchet …

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Vivendi-owned NBC in for Eidos?

The Daily Mail reports that Eidos parent SCi is involved in dual discussions with existing ten per cent shareholder Time Warner and a new suitor – NBC Universal. Vivendi Universal’s games division is currently involved in the merger of Activison, while the umbrella company already owns 20 per cent of …

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360 sales double after price crash

Xbox 360 sales have seen a huge leap following last month’s price drop in Europe, according to Microsoft. The platform holder lowered the price of their Arcade, Pro and Elite consoles to 159.99, 199.99 and 259.99 respectively, and the firm hopes upcoming titles GTA IV, Lego Indiana Jones, Rock Band …

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Activision-Vivendi deal approved by EU

Vivendi has officially been give permission to proceed with its proposed merger with former rival Activision, according to Reuters. The terms of the deal mean that French telecom and media group Vivendi will boast a 52 per cent share in new industry giant Activision Blizzard. As the European Commission rubber-stamped …

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THQ confirms Saints Row II date

THQ has revealed that Saints Row II will hit UK stores on August 29th. The game is due for release on Xbox 360, PlayStation 3 and PC, for a price of 44.99, 49.99 and 34.99 respectively. The publisher announced last week that the GTA-esque shooter would hit US shelves on …

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