INTERVIEW – MTV

Would you like to see more synergy between music, video and games? How is this achievable? We don’t think of it as synergy, we just think of our audience, what they want to do and how we deliver it to them. We deliver both music and games to them. We …

Read More »

Call of Duty rules on PS3

And to celebrate, the publisher plans to celebrate with a high profile consumer event. Alongside a renewed marketing push that will include online promotions with The Sun, SkySports, FHM, Kerrang and the MSN network, Activision will be inviting gamers to a special Boot Camp event where they can play for …

Read More »

INTERVIEW: Publishing next for MTV?

Entertainment media behemoth MTV is keeping a close eye on the current culture of consolidation at the top level in games – and refused to rule out a move to swoop for a publisher. In an exclusive interview with MCV, conglomerate MTV Newtorks also discusses the ‘definite possibility’ of a …

Read More »

Gem, Enta and John Lewis win big at PC trade awards

Over 300 dealers, distributors and suppliers celebrated the first ever trade awards dedicated to the computer retail channel last night, as part of MCV sister magazine PC Retail’s Awards ceremony. Gem was the star of the show, picking up the prestigious Grand Prix prize in recognition of the distributor’s outstanding …

Read More »

COMMENT: Convergence is back

Mainly because it is 20 years’ time now, and we’re still no nearer to popping pills for dinner or living absurdly decedant lives. Unless you’re Kate Moss, I suppose. And it is particularly difficult to decipher what will happen to the games industry once the entertainment giants have moved in. …

Read More »

US: Nintendo and Sony bullish over Feb figures

Following NPD’s games industry report for North America in February , Nintendo and Sony have responded in bullish fashion and spoken positively about the year ahead. Nintendo, whose DS and Wii were the clear hardware leaders for the month selling over a million between them, said in a statement: Our …

Read More »

US: Microsoft confident as spend on 360 beats rivals

Microsoft’s response to NPD’s February sales figures may have been comparatively muted, but its confidence ahead of the release of Rockstar’s GTAIV is still clear to see. A statement from the firm read: Xbox 360 remained in a supply constrained situation in February. The situation is improving and we are …

Read More »

Take Two shares will plummet without us, warns Riccitiello

CEO of Electronic Arts John Riccitiello has cautioned Take Two’s Board against trying to dissuade its stakeholders from accepting EA’s ‘hostile’ offer for the firm – warning that the move could have a devastating effect on the publisher’s shares. Take Two yesterday urged its shareholders to ‘take no action’ over …

Read More »

Events