How G2A plans to win over the industry

Despite what CEO Bartosz Skwarczek tells MCV when we sit down for our interview, the last twelve months have not been overly positive for codes marketplace G2A. In October 2015, League of Legends maker Riot asked teams sponsored by the retailer to remove its branding from their shirts and merchandise. …

Read More »

Overwatch makes record-breaking march to 20m players

Blizzard has confirmed that Overwatch has become the fastest title to reach 20m players in the company’s history. So successful has it proved that Blizzard’s Q3 monthly active user numbers are up 50 per cent year-on-year and 25 per cent on the previous quarter, hitting 42m. That number has doubled …

Read More »

Darkest Dungeon passes 1 million sales

Cult indie hit Darkest Dungeon is celebrating an important milestone in its successful story. The game, which came out on Steam Early Access last year before getting a full release in January, and hit PS4 and Vita in September, has now sold over 1m copies worldwide. Despite the console arrival, …

Read More »

Opinion: How YouTube personalities can push your product

YouTube is changing the games media landscape – you need to adjust your marketing strategies accordingly, says uChannel Management’s director Sam Barkaway. If you’ve been reading the marketing press over the last 12 months, you’ll find no shortage of commentators talking about the importance of tapping into ‘influencers’ – delivering …

Read More »

Events