MCV/DEVELOP News, events, research and jobs from the games industry
In a new series of interviews, MCV grills all the major players in the localisation sector, kicking off with Universally Speaking’s MD Vickie Peggs. What are your thoughts on the relationship between publishers and QA firms? What works well and what needs improving? We find publishers come to us from …
Read More »MCV GameTime: Industry TV advertising monitor (week ending Sept 16th)
This week we take a look at which reality TV shows advertisers have been targeting, as well as the campaign for Deus Ex: Human Revolution. This information is provided by specialist communication firmGeneration Mediawhich focuses on the entertainment and leisure industries. Games and consoles TV advertising continues to recover with …
Read More »GAME hikes Dead Island price
Hungry consumers have caused Dead Island to sell out – with GAME raising its price to 47.99 – but more stock is on the way. The first-person zombie action game supplied by Koch Media and published by its Deep Silver label is in strong demand. So much so that GAME …
Read More »GAMEFest vs Eurogamer Expo
Forget Battlefield and CoD – the first real video game battle of the year takes place over the next week between GAME and Eurogamer. MCV has all the essential info. There’s no denying it’s going to be a very busy ten-day period for the industry, but arguably one that provides …
Read More »Nyko Zooms in on Kinect
The most talked about third-party Kinect accessory is zooming into the UK. The Nyko Zoom lens – which lets users play Xbox 360 Kinect with 40 per cent less playing space – will arrive in October for 29.99. Interactive Ideas is one distributor which is supplying the product in the …
Read More »EA: We’ve redefined social games with The Sims
EA boasts that The Sims Social has redefined the Facebook games market. The franchise has gone from being one of the top-selling boxed games to also become one of the biggest social online titles in less than a month. Over 40m monthly active users have flocked to the new Facebook …
Read More »Superdrug gets Just Dance 3 makeover
Ubisoft has teamed up with some of the biggest dancing, singing and make-up brands around to ensure Just Dance 3 is another smash hit. It has partnered with cosmetics chain Superdrug to get display units in front of thousands of potential girl gamers. These will appear in 880 stores across …
Read More »UK Software Sales Monitor: Market jumps to £17.6m
The weekly games software market value hit 17.6m this week – up 28 per cent over the 13.7m generated last week. Game unit sales leapt 11 per cent to 687,610. It’s the best performance for the boxed games industry in the past month, with Dead Island and Warhammer 40,000: Space …
Read More »Brand Map: LittleBigPlanet
With the Move patch for LittleBigPlanet going live recently, GameVision looks at the ongoing success of this relatively recent IP. With our GameVision survey we asked 6,646 people about the game, of whom 657 had played it; we went on to ask 291 of these about their experience of playing …
Read More »Remote Play demoed for PS Vita
Sony’s Shuhei Yoshida has demonstrated PlayStation Vita’s ability to play games streamed directly from a PS3. The president of Sony Worldwide Studios was showing off PS Vita’s Remote Play technology at Tokyo Games Show, reports VG247. He played Killzone 3 on the PS Vita which was streamed onto the handheld …
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