Prospect Games’ box office

At the age of 25, Andrew Bennison feared that he was running out of time to realise his dream of leading his own games studio. Bennison, alongside friends from the University of Salford, Jack Bognar and Tim Sherliker, were working as Prospect Games in their spare time from 2011. By …

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‘Find a new audience by looking outside of games’

Phuong Nguyen, head of eBay Advertising, discusses how games brands can utilise online insight to find new shopping groups Its ready-made customer base of digital natives means the games industry is ideally placed to capitalise on the power of online marketing campaigns, but many struggle to connect with new, relevant …

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Excalibur goes indie

Excalibur has made its name in PC sim games from other studios. Now its focus is on its own IP and indie games. Marketing boss Richard Barclay tells us why How would you assess Excalibur’s performance in the last twelve months? A year ago 75 per cent of our output …

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There could be a new Katamari game on the way

Could the 3DS, Vita or mobile devices be getting a new Katamari title? It does seem that way as Bandai Namco has registered a trademark for a new game called Tap My Katamari. The ‘tap’ in the name here could well reference the game coming to hardware with touch interface, …

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How to fund your game

It’s easy to assume securing finances for your exciting new game project is prohibitively complex. But as numerous experts tell Will Freeman, there’s plenty you can do to find your way through the funding maze

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Bandai Namco opens online store

Publisher Bandai Namco has today launched a new online store. The outlet is stocking ‘high quality’ official merchandise based on some of the firm’s IPs. Products available include posters, canvases, coffee mugs, hoodies, T-shirts and phone cases designed around brands such as Pac-Man, Tales of, and Tekken. We built this …

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