MCV/DEVELOP News, events, research and jobs from the games industry

We all know channels like Twitter and Facebook are essential to promoting your products, but what is the most effective way to use them? James Batchelor asks community managers and other games indutry experts for their top tips… Jonathan TownCommunity and Social Media Manager, Nintendo Don’t be a constant salesman. …

Another Android console is heading to market later this year. CVG reports that Mad Catz hopes to have its Mojo microconsole on sale in the UK before the end of the year. The SKU also includes a Bluetooth 360-like joypad that, incidentally, is compatible with Android phones. One way in …

With less than two months to go for Grand Theft Auto V, Rockstar Games is looking to get you in the mood with discounts on its mobile offerings. From now until 30th July, Max Payne, Grand Theft Auto Vice City: 10th Anniversary Edition, Grand Theft Auto III: 10 Year Anniversary …

In what is likely to become a recurring theme, GameStop has revealed a Grand Theft Auto V specific trade-in offer. The UK website has released a list of 200 games, any two of which can be handed over allowing GTA V to be had for just 4.97. However, this offer …

Those who pick up an eShop download code for Pikmin 3 from retailer GAME can download the game right now. That’s effectively granting early access as the game doesn’t officially arrive until in the UK until midnight tonight. Nintendo Life reports that these codes were discovered to work on the …

Gatherings open to entire community; May start in September

Namco Bandai is launching Tekken Card Tournament’s physical booster packs at retail this month. MCV finds out what the firm is doing to ensure the cards are welcomed by fans and those yet to try the free-to-play title. Back in February, Namco Bandai launched its first free-to-play title: Tekken Card …

Entatech has launched Ministry of Gaming, an initiative that brings accessories brands such as Mad Catz, AMD and Gigabyte together as one buying group. Director Jon Atherton tells MCV how this will invigorate its peripherals division. Why have you launched the Ministry of Gaming? Over the past 12 months Entatech’s …

A new app has launched to help developers and smaller games firms handle their own PR. PR Ninja lets users plan and schedule their PR and marketing campaigns in addition to organising social media activity. The free app also comes with step-by-step suggestions for running two to six-week launch campaigns …

Distributor Al Futtaim wants to help publishers cash in on the growing Middle East games market. The firm’s general manager Shaun Sullivan says an explosion of youth” and the rise of gamer events like Geekfest means there is a good sales opportunity for family and niche titles in the region. …