MCV/DEVELOP News, events, research and jobs from the games industry

The publishing giant is rebranding its Play4Free label to add free-to-play games into its growing Origin offering. EA has announced plans to integrate established F2P portal Play4Free and its titles into its flagship download games service, eventually putting everything under the new Origin Free To Play label. Popular Play4Free games …

Adventure game becomes fastest Ubisoft's fastest selling title in history

Online games retailer Nextworld doesn’t think we’re going to be around long enough to see Christmas, so it’s instead offering a sitewide ‘End of the World’sale. From now until 21st December, all products at Nextworld are being discounted anywhere from 6.66% to 15%. Simply use the EOW2112 promo code at …

HMV has warned it will probably breach its lender covenants in January. The firm reported a 36.1m loss for the 26 weeks ending October 27th. But says it is having ‘constructive discussions’ with its banks. This isn’t as severe as last year’s loss of 50.1m, and the firm says it …

Several games and DLC are now on sale as part of the PlayStation Store’s festive sale. Games available on discount include 007 Legends, Tony Hawk’s Pro Skater HD, The Amazing Spider-Man, F1 Race Stars and Prototype 2. DLC for Sleeping Dogs is also on sale. PlayStation Plus subscribers receive additional …

Update: EA has flat out denied they ever shared any such info to Gamer Syndrome, tellingCinema Blend that the entire piece was completely fabricated. "The posting has inaccuraciesin it… At no time did EA or BioWare provide any answers to questions from Gamer Syndrome," EA states. Apologies for passing information …

Humble Bundle’s AAA experiment with THQ has come to a close, and the results look very solid. The effort raised just under $5.1m by selling nearly 900,000 units across its two weeks of availability. Each sale allowed buyers to choose the split between THQ, Humble Bundle, and charity donation. The …

Valve has announced the beta launch of its Steam Community Market, a system designed for users to buy and sell in-game items with Steam Wallet funds. The rolling out of the service means all consumable Team Fortress 2 items owned by players can now be purchased or sold for real …

Beta allows customers to buy and sell in-game merchandise with their Steam Wallet

Nearly 900,000 purchases made at an average cost of $5.76