MCV/DEVELOP News, events, research and jobs from the games industry

Major games publishers are turning their backs on TV advertising. Marketers have told MCV they have been scaling back their TV spend and focusing more of their efforts online. For the first half of 2012, there’s been 23 per cent fewer video game UK TV campaigns, according to research firm …

The man who invented the Xbox has dismissed the notion that the console market is dying off. Seamus Blackley – who proposed the creation of Microsoft’s first console – now works on mobile games at Innovative Leisure. Yet he believes the likes of mobile and social will complement consoles, not …

Retailer GAME has become the first to go live with its trade-in offer for Nintendo’s 3DS, which is released in the UK this Friday. Those willing to hand over their old console can buy the brand new machine for 79.99. That represents a 100 saving over buying the machine outright. …

Studio to begin prototyping new ideas for next-gen console by the end of 2012

Online retailer and technology firm Amazon is to open a new digital media innovation hub in the UK, it has revealed. To be based in London, the 47,000 square ft. centre will house teams of software development engineers, user interface experts and graphi designers. Employees at the studio will work …

Microsoft has announced that Xbox 360 title Dance Central 3 will be released in Europe and the UK on October 19th. It will arrive in the US a few days earlier on October 16th. The game will include 40 tracks on the disc, with 11 new tracks having been announced …

Ron Moravek joins management team as part of firm's restructuring toward core-games development

Hang on – this isn’t how it’s supposed to work, is it? In an age where many are happy to predict the death of the High Street, digital games retailer Green Man Gaming is going the other direction, having announced its expansion into the boxed games market. The strategy is …

Centre to work on the creation of interactive digital services for consoles and smartphones

Specialist retailer Games the Shop has revealed its bestselling games for the first quarter of 2012-13 (April to June 2012). While the retailer didn’t release a consolidated list of top sellers, it did reveal the top ten sellers for five platforms – PC, Xbox 360, PS3, PSP and PS2. Max …