Pearce named Nintendo UK marketing boss

Nintendo UK has named Shelly Pearce as the firm’s UK marketing and PR director. Pearce joined Nintendo in 1998 and has been head of European PR since 2002. The current Nintendo marketing team: trade marketing chief Ben Taylor, marketing manager James Honeywell and head of communications Jo Bartlett, will all …

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Hardcore gamers "have issues" with EA Origin

EA admits core gamers have ‘issues’ with its download platform. But the publisher hopes it can win over the sceptics by making Origin the ‘best download site’ it can be. It follows EA’s new promotion that offers Kickstarter-funded games the opportunity to get listed on Origin for free. The hardcore …

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iPhone 5 – just 22 days away?

Rumours suggest the iPhone 5 could be with us within weeks. knowyourmobile.comhas reported that a ‘reliable industry source’ has revealed to the site that Apple will launch the iPhone 5 via a keynote speech on August 7th. This comes after numerous reports from Asia that the new phone is already …

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Confusion over European second-hand download ruling

Digital download retailers have called in the lawyers following a shock EU decision that could legitimise second-hand sales in the download space. The ruling followed a dispute between Oracle and UsedSoft. UsedSoft was selling second-hand licences for Oracle software, so Oracle took the firm to the European Court of Justice. …

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