MCV/DEVELOP News, events, research and jobs from the games industry

Jonathan Chambers, AV manager at media planning and buying specialist Generation Media, looks at how much impact publishers and platform holders have had on TV advertising so far, how this year’s investments stand up against 2011 and who the top advertisers are… TV remains essential to games and consoles advertising, …

Visionary designer will collect accolade at July 11th Develop Industry Excellence Awards

Superbike racer SBK Generations will prosper as it has no competition this year, says the game’s developer Milestone. Rival Capcom usually releases a fresh instalment in its licensed Moto GP series each year, but has confirmed to MCV it is not doing so in 2012. That means SBK is the …

The manic Christmas sales period will blast off with Far Cry 3 on September 7th. Publisher Ubisoft is confident the 360, PS3 and PC FPS will raise the bar for the genre and offer something different to other shooters due in the following weeks, such as Medal of Honor: Warfighter …

Checkpoint to receive funding from Japan publisher Marvelous AQL

Claims have emerged online that Apple is in negotiations to acquire German TV manufacturer Loewe AG. AppleInsider claims that the deal could be finalised and announced by the end of the week. The site reckons that deal could close for around $112m. Loewe AG currently has a market cap of …

Former EA exec nominated for 'excellence' in innovation and financial performance

Blizzard’s RPG Diablo III finally hit shelves last night and MCV was at the UK launch event to bring you over 50 images. Over 1,000 fans queued outside HMV Oxford Street before the game went on sale at 11pm. Press were invited to a pre-event gathering nearby before being led …

The Diablo III launch event at HMV Oxford Street was the retailer’s biggest to date, says games boss Ewan Pinder. He estimates at least 1,000 fans queued up at the High Street chain’s flagship London store last night to purchase the game first. It went on sale at 11pm with …

Having irked some consumers with its on-disc DLC policies with Street Fighter X Tekken, Capcom has said it is re-evaluating” its additional content policies. The publisher suffered a backlash of sorts when it transpired that premium DLC for the cross-brand fighter was already included on the disc, with consumers paying …