MCV/DEVELOP News, events, research and jobs from the games industry

Microsoft will be running unique ‘live’ TV ads throughout the next week to promote Gears of War 3. As detailed by MCV earlier this month, the advertisements will show off game footage complemented by live statistics of how many people are playing online as the ad airs. The ads start …

Digital games experts from around the world will convene in London this November. The final schedule for November 10th’s London Games Conference has been set, with speakers from leading online games firms PopCap, OnLive and Good Old Games plus analyst Nick Parker joining the roster. A full schedule can be …

Microsoft has outlined dates for a six-month Kinect tour which will visit UK shopping centres, Disney on Ice shows and The Clothes Show. The ‘Your Kinect Experience Tour’ kicks off in late September and will run to March. Consumers will be able to play several upcoming games compatible with the …

Rovio is the first games developer to bring crowd gaming to the masses with its new Angry Birds title. The new social game will be introduced at the Singapore Formula 1 Grand Prix. Finnish group Uplause, which has experience of audience entertainment at around 200 events, created the technology for …

Wii owners can escape the cold this winter with a new sports compilation that hits shelves on November 4th. The summer-themed Go Vacation features 50 activities, ranging from sports mini-games to dance-based challenges. These games also vary depending on which resort players choose. So surfing and scuba diving can be …

Hit TV drama series NCIS will be heading to consoles next month in the form of a point-and-click-style adventure game. Ubisoft will publish the title on Xbox 360, PS3, PC, 3DS and Wii on October 28th. Players will be able to control their favourite characters from the show in third-person …

The game of TV sensation X Factor is getting a second audition at retail next month. Deep Silver will be re-releasing last year’s Xbox 360, PS3 and Wii singing title on October 14th with a budget price of 19.99. Microphone bundles will also be available. The products will be available …

GAME, GameStation and BT back the disruptive games service

Retail giant GAME defied its critics and put on its first, and successful, consumer event last week. GAMEfest attracted some 30,000 visitors to Birmingham NEC, with huge stands and long queues for titles such as F1 2011, Modern Warfare 3 and Battlefield 3.It comes following criticism from major publishers over …

Today is an important day that I have no doubt represents a true change to how we consume games. It’s hard to escape the conclusion that the rise of cloud computing will, in the fullness of time, come to dominate our digital lives. Browsing, working, playing – the cloud is …