Gears of War 3 escapes German censors

Microsoft and Epic Games’ upcoming Xbox 360 shooter Gears of War 3 has remarkably survived its brush with the German content regulators and will release in full and unedited in the country. Germany his a reputation for ruthlessly cracking down on violent content in video games and has forced many …

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INTERVIEW: Craig Johnson, Focus Multimedia

Budget specialist Focus Multimedia has a clear vision for growing its business, with new international markets, accessories and clever retail initiatives all part of the plan. Christopher Dring finds out more from MD Craig Johnson What is Focus’ current position in the budget games market? What’s your market share? We’re …

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New publisher targets PCsector

Astart-up publisher has targeted the PCgames market as it expands its presence in the UK. Cheshire-based Merge Games entered the UKretail market in March 2011 after setting up last year. It’s predominantly a PC game publisher but also focuses on the mobile and tablet formats. It has plans to enter …

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PDP expands into Europe with new UK office

Accessories specialist PDP has opened a new office in the UK. PDP, which stands for Performance Designed Products, has also bolstered its team with the hiring of Chris Spearing, who takes up the role of European regional manager. Spearing was previously a UK and Ireland-based country director for Logitech and …

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Bethesda kicks off Rage ads early

Bethesda’s upcoming FPS Rage has benefited from a string of early ads to build excitement well ahead of release. The publisher kicked off its Rage marketing action plan around half a year ahead of its October 7th release to set the new 360, PS3 and PC IP apart from other …

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UFC Fitness Challenge: Week One

The UK games industry is pumping iron to win a Las Vegas holiday in MCV’s industry fitness challenge, in association with UFC Personal Trainer. So how are they doing? Well, a number of the competitors have already seen signs of weight loss. Weigh-in sessions have shown that TeePee Games’ Darren …

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GMA Hall of Fame: Tim Ingham, CVG

The CVG Online editor picked up the award for Specialist Online Writer last year. He tells MCV what it meant to him… How did it feel to win a Games Media Award last year? Important. What do the GMAs mean to the games press community?More than it will ever let …

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