Analysts defend ‘threatened’ GAME

Financial analysts have hit back at a damning Goldman Sach’s report on retailer GAME. John Stevenson from Peel Hunt and David Jeary from Investec have said GAME’s recent Strategy Update shows the company is doing the right things to ensure future profitability. Their statements follow a report from Goldman Sachs, …

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Average price of a video game: £24.32

The average price of a video game last year was 24.32, Chart-Track data has revealed. That number is a 7.2 per cent increase over 2009, where the average price was just 22.69. Surprisingly, it was supermarkets that increased prices the most. The average price of a game at a grocer …

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Franchise Focus: LEGO

Everyone knows LEGO. Everyone loves LEGO. Whether we were introduced to the plastic bricks through childhood toys or the hit video games, it’s a brand everyone knows and trusts. The company’s relationship with the games industry wasn’t originally as lucrative as it is today. Almost a decade of small but …

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High Street loses ground to supermarkets

Watch out GAME and HMV: supermarkets and online retailers are taking a bigger slice of the UK games software market. In fact, when combined online retail and grocers are now bigger games retailers than specialists. Although, of course, the specialists are online retailers, too. According to GfK Chart-Track data published by …

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GAME kicks off Easter sales push

GAME and Gamestation have slashed several hardware and software prices in time for the Easter holidays. Microsoft and Sony’s new motion controllers feature prominently in the chain’s latest promotion, with Kinect reduced from 119.99 to 79.99 and the PlayStation Move Starter Pack down from 49.99 to 29.99. Console offers include …

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