MCV/DEVELOP News, events, research and jobs from the games industry

Fight Night Champion and Shift 2 Unleashed are the first video games to incorporate QR codes. EA has teamed up with deodorant brand Lynx to introduce this unique form of in-game advertising to the Xbox 360 versions of its latest releases. Using a smartphone, gamers will be able to scan …

2010 was once described as "the year of the PlayStation" and Sony looks like it has come up trumps – in Japan at least. Numbers from Andriasang show that PSP was the best selling games hardware in Japan in 2010, shifting 2,640,499 units between March 29th 2010 and March 27th …

Ex-Bizarre staff back from the brink and ready to shape their own futures

Unpleasant Horse the first release from experimental games label 4th & Battery

Free-to-play online games publisher Bigpoint has hired a second CEO to handle business at the firm’s Hamburg office. Gamasutra reports that former Discovery Networks EMEA MD Arthur Bastings will be taking on the new role, leaving current CEO Heiko Hubertz to lead the firm’s US office. I think it makes …

Reports of the death of PC gaming have not only been greatly exaggerated, but the platform is actually in ascendancy, and is set to take the gaming platform crown from its console rivals. That’s according to the PC Gaming Alliance. The pan-industry corporation – formed and managed by big name …

Ray Maguire has left Sony. The SCEE senior VP and UK MD has departed after 17 years at the firm. He has been at the Sony games unit since PlayStation began, with his role evolving over time to include responsibility over the Irish, Nordic, Benelux and the Mediterranean regions. Having …

The historic nautical RTS series Anno is to get a futuristic makeover courtesy of a new instalment announced today by publisher Ubisoft. Called Anno 2070, the game sees humanity adapting to a warming world plagued by rising sea levels. Anno 2070 is a very ambitious game that will feel both …

Microsoft has released a brand new Xbox Development Kit that promises to offer users increased efficiency and reduced costs. The revised XDK is to provide studios with additional RAM for development purposes, and features built-in flash memory and larger hard disk drives than its predecessor. Microsoft is known in the …

Arthur Bastings to handle free-to-play publisherâ??s European business