UNITE 10: The design luminary explains why he wants to become better friends with Mario
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[Event news] Indie Showcase submissions open
The Indie Showcase is an opportunity for indie game developers to get their new game seen & experien…
LightSpeed Studios announced as sponsor of the Player’s Choice Award – NOW OPEN TO VOTE!
MCV/DEVELOP has announced LightSpeed Studios as the sponsor of a new category at the MCV/DEVELOP Awa…
MCV/DEVELOP #1007 is HERE!
Hi – Matt here. I’m very excited to let you know that MCV/DEVELOP #1007 is now available…
[Event news] Develop:Brighton – ustwo announced as first keynote
Develop:Brighton is delighted to reveal the first keynote for this year’s event: ustwo’s Maria Sayan…
MCV/DEVELOP Awards – Player’s Choice voting now open
The MCV/DEVELOP Awards return on Thursday, June 18, 2026, heading back to the glorious Royal Lancast…
Capcom confirms MotoGP 10/11
Capcom has revealed that MotoGP 10/11 will be on the starting grid next spring. The PS3 and Xbox 360 title is being developed by Monumental Games and will feature all the content from the 2010 MotoGP season, whilst offering downloadable updates for the 2011 championship. "MotoGP will offer gamers the …
Read More »Don’t drink and play games, warns insurance firm
Forget the Red Ring of Death, spilt drinks are the most common cause of console damage, according to insurance firm Protect Your Bubble. Targeting gamers during the biggest release week of the year so far, the online broker highlights the arrival of Black Ops and Kinect, but warns that technology …
Read More »Unity thrives as Unite doors open
CEO David Helgason unveils two new features and some impressive stats at engine outfit's own conference
Read More »Def Jam Rapstar marketing blitz
Publisher 4mm says Def Jam Rapstar will be a ‘phenomenon’ and is spending 1.2m to make sure of it. The ad campaign will run this month to early December in support of the game’s release on November 26th. TV ads will run across channels and video-on-demand services, such as Sky …
Read More »Nintendo kicks off Winter Wonderland tour
A range of Wii games are being promoted at two key UK cities this Christmas. The firm will be showcasing games at family-friendly Winter Wonderland events in Edinburgh and Cardiff, which run from late November 2010 to early January 2011. A ‘Wii Join the Party’ stand will feature a range …
Read More »Unity announces new business model; Union
Developers offered the chance to have their games ported, for free, across other devices and platforms
Read More »Unity launches Unity Asset Store
Unite 2010: Tech outfit introduces in-engine marketplace
Read More »GAME and Gamestation Xmas ad blitz
The GAME Group has launched two mammoth Christmas campaigns that aim to attract all possible types of gamer. The marketing plan for GAME is one of the chain’s broadest to date, focusing on the central tagline of ‘Every kind of deal for every kind of gamer’. Ads are already running …
Read More »OPINION: The problem with new IP
It’s been a great year for new games franchises. In fact, last month was one of the most promising with the release of both Enslaved and Vanquish. But both failed to set the chart on fire – Enslaved flashed into the top 10 for one week, Vanquish didn’t even make …
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[Guest post] Chris Rowe: Co-Dev Without the Culture Clash
AAA development used to have rough predictability. You staffed up, you shipped, you staffed down, and you kept rolling. It wasn’t always stable, but teams could stay together long enough to build momentum.
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[Industry news] XDS 2026 Insights Report is now live
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MCV/DEVELOP #1007 is HERE!
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The hidden costs of self-publishing on consoles
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MCV/DEVELOP’s 30 Under 30 2025
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MCV/DEVELOP #1007 is HERE!
Hi – Matt here. I’m very excited to let you know that MCV/DEVELOP #1007 is …
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Games Growth Summit Announces First Speakers for 6th Annual Event – 4th June
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Games industry veteran Matt Broughton announced as new Editor of MCV/DEVELOP
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MCV/DEVELOP’s 30 Under 30 2025
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MCV/DEVELOP’s 30 Under 30 2024

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