MCV/DEVELOP News, events, research and jobs from the games industry

Playfish and Jagex explain how they succeeded - and why traditional publishers have failed

Platform holder Microsoft has announced that it has bought up an entire ad break during the November 14th episode of ITV’s reality TV show X Factor as it ramps up its pre-Christmas marketing activity. The time will be used to promote the recently launched Sky Player service as well as …

Ahead of the release of Football Manager 2010 this Friday, publisher Sega and retailer GAME have lifted the lid on a competition backed by current Tottenham Hotspur manager Harry Redknapp. Anyone who buys the title from the retailer this Friday and uses their GAME Reward Card will be entered into …

AUDIO SPECIAL: The audio industry's household name talks games

UK high street sales in the year up to October showed the most positive rate of growth in almost two years, research has shown. The CBI’s latest monthly Distributive Trades Survey showed that the high street expects even stronger sales growth in November. 41 per cent of respondents to the …

Just hours after the service debuted on Xbox Live yesterday, Microsoft has been forced to remove the much-hyped Sky Player from Xbox Live due to technical problems. However, the platform holder hopes to reinstate the service at some point today. The Sky Player on Xbox 360 service did successfully launch …

Xbox Live boss says streaming machines wonâ??t be mass-market â??for the foreseeable futureâ??

GfK-ChartTrack ready to incorporate data from digital distribution from next year

The truth is out: Supermarkets lose money on the triple-A titles on which they choose to slash prices. That’s according to Asda games category manager Duncan Cross, who this week lifted the lid on the supermarket’s Q4 price cuts – and tackled the concerns of the indies that have crammed …

Infrared5's John Grden outlines opportunities on Apple's device for Flash devs