GDC China early bird discounts end today

Think you should be doing business in China, one of the world’s fastest growing markets? If so, you should head to the Game Developers Conference China – but hurry, because early bird discount rates end in a matter of hours. Taking place at the Shangai International Convention Centre from October …

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Guitar Hero cutting out the console

In a move that will send shudders down the spine of platform holders, Activision Blizzard CEO Bobby Kotick has stated that his firm is looking into the possibility of releasing a new Guitar Hero SKU that can be played directly through the TV without the need to be connected to …

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Blizzard’s next MMO broader than WoW

Activision Blizzard CEO Bobby Kotick has revealed the company’s next MMO will boast a broader appeal than World Of Warcraft. Speakign at the Deutsche Bank Securities Techonology Conference in San Francisco, Kotick slipped in hints to the scope of the currently unannounced project, according to Gamespot. What we’ve announced at …

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Wii price cut nearing

Nintendo is remaining tight-lipped, but it’s appearing almost certain now that the platform holder is to cut the price of its Wii console at the end of the month – most likely at its Tokyo Game Show event. The latest evidence comes in the form or a Toys R Us …

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Shane Kim announces retirement

Microsoft’s Shane Kim (pictured), a 19-year veteran of the firm, is to retire. Currently corporate vice president of Strategy and Business Development for the Interactive Entertainment Business (i.e. Xbox) and previously corporate VP of Microsoft Game Studios, Kim had an active role in the introduction and growth of software for …

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‘Soft Focus

What’s Ubisoft’s view on how the industry is dealing with the recession and issues like piracy? CEO Yves Guillemot explains all to Michael French… Ubisoft announced a sales dip in its last financial results. Is the industry coming to terms with the fact it is affected by the recession?The industry …

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