Following its deal with a facial animation group, Valve is shown consulting a focus group on the use of sign-language
Read More »
[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
Iwata: New games will sell 10m each
Having admitted that both Wii Music and Animal Crossing: Let’s Go To The City have both underperformed at retail, Nintendo president Saturo Iwata has predicted big things for its upcoming Wii line-up. I believe that Wii Sports Resort, Wii Fit Plus and New Super Mario Bros Wii all have the …
Read More »Wii Music did not fulfil expectations
Nintendo president Saturo Iwata has admitted that the underperforming sales of both Wii Music and Animal Crossing: Let’s Go To The City were to blame for the publisher’s recent lacklustre financial posting. Wii Music and Animal Crossing did not fulfil our expectations and only sold through 2.65m and 3.38m copies …
Read More »Disney plans Xmas ‘difference’
Disney Interactive Studios has unveiled its Christmas line-up – highlighting its unique ability to appeal to to families through ‘The Disney Difference’. The firm’s key titles were showcased at a Christmas In July event in London last week. MCV spoke to Disney’s head of marketing for UK and Europe Keely …
Read More »US label Graffiti expands to Europe
American publisher Graffiti Entertainment has shrugged off the threat of consolidation by expanding its presence to Europe. The firm has set up a new office in London, and hired former CDV and Jester man Terry Malham as head of business development. Malham will aid the San Francisco-based publisher in its …
Read More »Threading Building Blocks integrated into UE3
Intel's parallel abstraction available to all Unreal customers this month
Read More »Iwata Q&A
Nintendo has published Satoru Iwata’s QA session with journalists at a recent investor briefing. MCV has split the press conference into three digestable sections, focused on the following topics: Part 1: Sales and projections Part 2: New hardware, new peripheralsPart 3:Non-gamers and production
Read More »Iwata Q&A: Sales and projections
Nintendo has published Satoru Iwata’s QA session with journalists at a recent investor briefing. MCV has split the press conference into three digestable sections, focused on the following topics: Part 1: Sales and projectionsPart 2: New hardware, new peripheralsPart 3:Non-gamers and production Please explain your future vision. I believe that …
Read More »Pitt-Stanley moves up at 505
505 games has promoted Ralph Pitt-Stanley to the position of commercial director, UK/ROE, as it gears up for a busy second half to the year. Formerly UK/ROE sales director, the popular Pitt-Stanely, along with general manager Ian Howe and marketing manager Alison Mitchell, was part of the small team that …
Read More »Vitality Sensor over a year away
The Nintendo Vitality Sensor will not make it to market in 2009, with Nintendo president Saturo Iwata pointing to a launch in the second half of 2010. The device clips to a user’s finger and can measure their pulse. Expected applications include fitness software, though don’t be surprised to see …
Read More »-
[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
Read More » -
[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
-
[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
-
[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
-
[Guest Post] GTA VI : The Tipping Point For A New Normal
-
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
Read More » -
Finalists announced for the Women In Games Awards 2026
-
[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
-
[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
-
[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
![asd 2 [Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice](https://mcvuk.com/wp-content/uploads/asd-2-110x75.jpg)
![dfgdgdg [Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse](https://mcvuk.com/wp-content/uploads/dfgdgdg-110x75.png)
![1662974279280 Copy [Guest post] Keep Game Concept Motion Separate from Gameplay Footage](https://mcvuk.com/wp-content/uploads/1662974279280-Copy-110x75.jpeg)
![ULTIMATE EDITION 02 [Guest Post] GTA VI : The Tipping Point For A New Normal](https://mcvuk.com/wp-content/uploads/ULTIMATE_EDITION_02-110x75.jpg)

![Screenshot 2026 07 28 120612 [Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026](https://mcvuk.com/wp-content/uploads/Screenshot-2026-07-28-120612-110x75.jpg)
![SB SiteHeader 1 [Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards](https://mcvuk.com/wp-content/uploads/SB_SiteHeader-1-110x75.jpg)
![fenfen [Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026](https://mcvuk.com/wp-content/uploads/fenfen-110x75.jpg)