Top UK retailers have taken to social networking service Twitter to promote their latest games offers and communicate with customers. High Street and online giants including GAME, Gamestation, HMV, Amazon and Play are already using the service, with many working the social networking website to gather feedback from its customer …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
Exclusive TV shows heading to Xbox 360?
Microsoft believes that securing exclusive televised content can be the next step in Xbox 360’s growing domination of UK living rooms. The firm signed a partnership deal with Pay-TV broadcaster Canal Plus in France last week – in a similar agreement to that reached with BSkyB last month in the …
Read More »IGF competition now open
$50,000 and fame on offer for the most impressive indie talent
Read More »Mass Market Effect
But in the stampede towards the mass market, the industry shouldn’t lose sight of the fact that video games have built their legacy and reputation on both inclusive experiences (ie the ones for my Wii-owning dad) and visceral, single-player entertainment (ie the ones for me). Yes, great family games – …
Read More »Microsoft: We must educate parents
Regional director of Xbox in the UK Neil Thompson has told MCV that parents are still erroneously treating consoles and adult games as ‘toys’ – and called on the industry to educate families. ELSPA member Thompson said that the publishers’ body would corral the industry” into teaching parents the difference …
Read More »Arkane named fourth BioShock 2 dev
The BioShock 2 project will now see four studios working simultaneously to develop the game. Principal developer 2K Marin is already partnering with 2K Australia for development of the game’s singleplayer, while Canadian dev Digital Extremes is stepping in to provide the game’s multiplayer component. Now the trio will be …
Read More »New LittleBigPlanet coming to PS3
Media Molecule is working on a LittleBigPlanet Game of the Year edition for PlayStation 3, MCV understands. The new title is due for release this year and will feature much of the downloadable content currently available over the PlayStation Network. LittleBigPlanet was released in November last year to huge critical …
Read More »MMO subscriptions dont make any sense
The MMO subscription model is a thing of the past – that’s the verdict of Jolt Online Gaming boss Dylan Collins, who believes that the advent of browser-based gaming signifies a real sea-change in the way the business operates. Broswer-based gaming has effectively standardized the notion that all MMOs really …
Read More »Do you deserve a bigger wage?
There are plenty of opportunities listed on the jobs board this week
Read More »Sony, MS and Nintendo will never support OnLive
The Big Three platform holders – Microsoft, Sony and Nintendo – will not support OnLive with their software, according to Gaikai founder David Perry. A pretty obvious difference between Gaikai and OnLive is the fact that they’ll never have a Nintendo, Sony or Microsoft game on their system,” Perry told …
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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