Ubisoft has come good on its promise to make an eye-catching splash in the sports genre – with a new football title on Wii. MCV can reveal that Academy Of Champions will be targeted at a young male and family audience when it is released later this year. The game, …
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[Industry news] EFAN.gg Launches Public Beta
eFAN, a new social platform built exclusively for the global video game community, today officially …
[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
Swine Flu: Square and Koei studios rule out E3 attendance
Japanese developers not flying to E3; Sony and Nintendo's Far Eastern staff still attending
Read More »Indie retail booms as recession bites
The country’s leading indies plan to expand their ranges and open new stores in a bid to defy the recession and capitalise on the demise of Woolworths. Grainger Games continues its rapid expansion this month as it prepares to open its 22nd store, while secondhand specialist Game Player is about …
Read More »Top 20 UK Indies – Part Two
GAMES CONNECTION – 01895 422322Games Connection in West Drayton is carefully managed by Av Kandola, and stocks both the latest titles, retro classics as well as pre-owned games, consoles, accessories and DVDs. The store boasts a competitive part-exchange offer and a staff of hardcore gamers, who are more than happy …
Read More »Top 20 UK Indies – Part One
1UP Games1UP Games has quickly become an established independent store in Edinburgh since it opened in 2007. The outlet boasts a recently expanded ‘living room’ area, where gamers can sit on a couch and play the latest games on a large projector screen. The firm stocks the usual used and …
Read More »Sony to give PSP casual sector marketing boost
2009 is looking to be a big year for Sony’s once written off PSP, and ahead of the announcement of a redesigned unit at E3 next month Sony has revealed a new marketing drive aimed squarely at the 8-15 year old market. PSP is going for a younger market, which …
Read More »Kojima feels the pressure to continue Metal Gear
Metal Gear maestro wants to stick to bigger projects and cutting-edge tech
Read More »Endemol announces Ready Steady Cook
Leading TV production company Endemol has teamed up with publisher Mindscape to release a game based on popular daytime TV cookery show Ready Steady Cook on Wii and DS on July 3rd. We’re delighted to be working with Mindscape to bring one of the UK’s best loved cooking shows onto …
Read More »Monumental launches art competition
Collaboration with 3d-for-games.com looks to educate wannabe artists
Read More »Wii slashed to £145 at Asda
Supermarket behemoth Asda has cut the price of Nintendo’s Wii to 145. The promotion is set to run from today (Wednesday May 20th) to Sunday May 24th, and includes the console, Wii Sports, and controllers. The console is also available from Asda Direct for the same price. Asda’s games buying …
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[Industry news] EFAN.gg Launches Public Beta
eFAN, a new social platform built exclusively for the global video game community, today officially announced the launch of its Public Beta. Gamers from around the globe can now access the platform, create profiles, follow their favorite games, and directly participate in shaping the network’s final features ahead of its full release.
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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