Gender differences in gaming

One of the things we try to do is carry out research from the perspective of the player. In one of our more recent studies we did a very in-depth survey of about 400 gamers and examined the structural characteristics of gaming. The main variables we examined were sound, graphics, …

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Mystery Shopper

GAME A double thumbs-up to the knowledgeable, friendly staff in GAME, who helped MCV around the store to discuss the merits of each platform and title. Ubisoft will be pleased to hear that Assassins Creed had been ‘selling like crazy’, alongside fellow new release Super Mario Galaxy – which was …

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Nintendo dubbed least green platform holder

The latest update to Greenpeace’s Guide to Greener Electronics, which ranks the top 18 global electronics manufacturers, has named Sony as the top performing platform holder when it comes to ecological awareness – and blasted Nintendo as the worst company it has ever rated. Nintendo scored zero out of 10 …

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Dixons and Venom to take new peripherals around the world

Parent of Dixons the DSG International Group has set up a new range of gaming peripherals in tandem with accessories specialist Venom. The 22 lines will be released under the Swordfish label, which is already used within the DSGi business for computer peripherals. The international OEM range hit shelves last …

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Shopto.com breaks traffic records

Following record levels of footfall which saw it attract over 300,000 unique visitors and generate nine million page impressions during October, Shopto.com is looking to break the 500,000 unique user mark by the end of November. The online retailer’s traffic is currently up by 32 per cent for this month, …

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Sony DADC opens in Paris

The disc production arm of platform holder Sony has opened a new distribution facility near Paris – further expanding its European manufacturing infrastructure. The new 20,000 square metre facility located at Moissy Cramayel will boost Sony’s infrastructure in France, allowing more efficient disc manufacture and distribution to retailers. The new …

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Games dev grows Down Under

Australia’s development industry is on track to rival current European, Japanese and American market leaders, according to developer Vile Studios. Currently working on sci-fi online game Project V.I.L.E., Ashley Hodgetts, creative director at Vile Studios told MCV: The Australian games industry is still pretty much in its early years in …

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Sensible Soccer dated for Xbox Live

First promised for release in the summer and then pencilled in for a November arrival, the long-delayed but massively anticipated Xbox Live iteration of Sensible World of Soccer will finally be with us on December 19th. The news comes from the Codemasters forums, where it has previously been stated that …

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