MCV/DEVELOP News, events, research and jobs from the games industry

Consumer research firm Kantar Worldpanel has said that HMV and Asda are best-placed” to gain from this year’s spate of GAME and Gamestation closures. [GAME’s] customer requires a more specialist, in-depth range,” analyst Craig Armer told Retail Week. HMV had said it would trim its range of games but I …

MCV Awards winner ShopTo has recruited Alison Fraser as its new senior buyer. Fraser is a GAME and Gamestation exec of ten years, and she most recently held the position of key account manager, handling publishers such as Ubisoft, Take-Two, Warner Bros, Sega and THQ. The new appointment comes as …

Coca-Cola and Doritos creep into smash-hit app

US Studio developing 'new music-based motion gaming' title

Indian games distributor E-Xpress Interactive has expanded its E-play range of low priced PC games to over 120 titles. The E-play catalogue contains games priced between Rs 199 ($4) and Rs 299 ($6) from publishers such as Ubisoft, Square Enix, THQ, Sega and Take-Two. While console gaming remains the highest …

The Trials Evolution studio's boss on the freedom of being acquired

Electronics company Flextronics building new system at Texas branch, claim sources

The games and consoles TV advertising market is at a five-year low.This market consists of six key sectors, and we’re going to look at which are responsible for the decline. The bars in the chart (below) represent the year-on-year percentage change in TV activity. The squares demonstrate the relative contribution …

Over a third of Pokmon players are female, according to a new GameVision Brand Map report. 39 per cent of all players of Nintendo’s huge franchise are female, which is higher than the average game (31 per cent).Males aged 15 to 19 comprise a further 13 per cent of the …

The launch of Prototype 2 helped the boxed market rise slightly over the prior week, with overall unit sales up five per cent to 441,401 games sold. It’s Activision’s first No.1 of the year. UK games retail generated 10.45m overall from sales last week – an increase of eight per …