An ‘Annual General Meeting’ doesn’t sound like the most exciting event on the industry calendar. But I tell you, as a fly on the wall observer, UKIE’s AGM last week was excellent. Ensconced in a private cinema at Warner Bros’ London HQ, UKIE’s presentation displayed genuine progression, new strategies, and …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
Skyrim’s TV launch ad hits Sky 1
Millions of TV viewers will watch the Skyrim TV ad for the first time this weekend during showings of An Idiot Abroad and more. Bethesda is running the live-action TV spot during The Walking Dead on FX this Friday at 10pm, as well as An Idiot Abroad on Sky 1 …
Read More »Modern Warfare ready to rewrite history. Again
Petrol stations, green grocers and non-specialists joined the likes of GAME and Gamestation in celebrating the launch of Call of Duty: Modern Warfare 3 this week. The release on Tuesday saw 2,500 different UK shops opening at midnight to sell the latest blockbuster Call of Duty game – all of …
Read More »OnLive claims UK audience of ‘millions’
THE UK launch of games streaming service OnLive reached ‘millions’ of users, says CEO Steve Perlman. That’s part of an overall global figure in the ‘tens of millions’, he told MCV – but still drew the line at giving any exact figures. OnLive went live on September 22nd and allows …
Read More »New initiatives show UKIE strength at AGM
There’s still no news on the new exec director, but attendees to UKIE’s successful AGM last week would be be forgiven for thinking it didn’t need a leader. The central London meeting, attended by MCV, revealed a raft of new initiatives the trade body is implementing alongside its more traditional …
Read More »Angry Birds lands at retail
The most popular game in the world is coming to retail. Rovio Entertainment has signed up Focus Multimedia as the exclusive distributor for the Angry Birds series.The deal covers PC versions of all three games in the franchise for UK and Ireland, South Africa, plus Australia and New Zealand. It …
Read More »Modern Warfare 3 cinematics built by London firm
Spov.tv responsible for concept development, art direction and production
Read More »Xcom reboot delayed following 2K Marin layoffs
As parent company Take-Two announces worsened financial losses
Read More »Take-Two refuses to commit to 2012 GTA V release
Speaking after the release of its latest financial figures last night, Take-Two refused to commit to a 2012 release for Grand Theft Auto V. The official date simply remains TBA. And the game wasn’t included in the publisher’s self-labelled strongest ever line-up” for fiscal 2012 alongside the likes of BioShock …
Read More »Nina Cliff returns to spearhead Game Horizon
Dates set for 2012 event; Game Republic partnership signed
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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