Why less is more at Activision

Ooutside of the BFG that Call of Duty represents, Activision actually has a relatively slimmer slate of tentpole titles than in recent years. But that’s just a reflection of the market, says Activision publishing CEO Eric Hirshberg. There is a pattern on the market; a concentration of passionate energy around …

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INTERVIEW: Eric Hirshberg

Three minutes. That’s how long it takes Activision Publishing CEO Eric Hirshberg to mutter the C-word. And we don’t mean ‘Call of Duty’, the eighth instalment of which – Modern Warfare 3 – was finally officially unveiled last week. We mean ‘competition’. Because, as Hirshberg himself says, When you are …

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EA ‘to become a platform’

One of the more intriguing statements from CEO John Riccitiello during EA’s FY11 analysts call was that the publisher is going to ‘become a platform’. Now, we live in what buzzword aficionados like to call ‘disruptive’ times, and many previously rock solid industry terms are evolving. But, for EA to …

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Weight added to PS Vita claims

It’s looking increasingly likely that PlayStation Vita is to be the official name of Sony’s PlayStation Portable successor. As reported by Eurogamer, a brief look at the net code behind Sony’s E3 website includes several references to the Vita brand as well as directories named ‘games’, ‘media’ and ‘features’. The …

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Develop Awards get Crytek backing

Frankfurt-based indie giant Crytek has signed up as the exclusive Platinum Sponsor at this year’s Develop Awards. The July 20th event will present 21 awards to the best few among some 100 nominees. Over 550 games development professionals attended the Brighton event last year. To book your place at the …

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PSN’s 43 day nightmare is over

Sony has this morning confirmed that the PlayStation Store is being turned back on around the world. It’s recovery marks the full restoration of PSN. In total the full service was down for 43 days, or just over six weeks. "I’m happy to confirm that PlayStation Store is open and …

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