It’s a well-known fact that marketing budgets are signficantly higher in the months leading up to Christmas than at any other time of the year. Only a few weeks ago, MCV reported that UK games firms are spending a combined total of over 181 milion on promoting their wares this …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
Stock incoming as Divinity II sells out
Mastertronic has promised to provide more stock for Divinity II: The Dragon Knight Saga after the first batch sold out. The launch allocation for Focus Home Interactive’s Xbox 360 RPG had run out ahead of its release last Friday. But the game’s distributor has assured retailers that there will be …
Read More »Codemasters on UK talent hunt as jobs go
British firm â??pleased to offer a glimmer of hope during difficult timesâ??
Read More »Move key to PDC Darts Pro success
O-Games believes advanced motion controllers will make PDC World Championship Darts Pro Tour its greatest darts game to date. This year’s entry in the series will be the first to be released for PS3 and is fully compatible with Sony’s PlayStation Move. Pro Tour will also be the first PDC …
Read More »Its OK for indies to buy from supermarkets
There’s nothing wrong with independent retailers buying games from supermarkets and selling them at a premium, say UK distributors. Indies told MCV last month that stocking new games will be extremely difficult when the VAT rise comes into effect next year. And with some grocers lowering prices to below cost, …
Read More »GAME shop opens on PS Home
From today GAME’s Moonbase in PlayStation Home will begin offering users the chance to order physical game from the retailer directly through the game world. Using any one of the Moonbase terminals customers will be able to browse a selection of PS3 and PSP games for home delivery. In addition, …
Read More »Gaikai beta opens
Ambitious games streaming service subtly goes into open beta with Mass Effect 2
Read More »Brotherhood reviews top COD, NFS
Ubisoft’s Assassin’s Creed: Brotherhood has received rave reviews, making it one of the most critically claimed games available this Christmas. At the time of writing, the game boasts a Metacritic average of 91 per cent for the PS3 edition and 90 for the Xbox 360 version – currently outranking all …
Read More »PS3 version of FFXIV complete
The process of porting otherworldly MMO Final Fantasy XIV from PC to PS3 is complete, according to a report on Andriasang. The game has been 100% ported from the PC to PS3 and is in a moving state,” it claims. While there are some slight differences in textures, you won’t …
Read More »Splinter Cell remakes confirmed
Ubisoft has at last confirmed that it is to release HD versions of its last gen Splinter Cell trilogy, which was first rumoured in September. IGN reports that the confirmation came from CEO Yves Guillemot as part of the publisher’s recent earnings call. Details concerning platforms or the release date …
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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