The standard $59.99/49.99 RRP for console software is keeping people out” of the console market at retail. That’s according to THQ president Brian Farrell, who reiterated his stance at the BMO Capital markets Conference in New York this week. Farrell previously made similar comments in September at the Goldman Sachs …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
Torque for sale as InstantAction collapses
Studio emptied of thirty staff due to financial pressures
Read More »Black Ops smashes UK day 1 record
Call of Duty: Black Ops has sold an incredible 1.4m units over just one day in the UK, UKIE/GfK Chart-Track told MCV. That’s 58m in revenue. It marks the biggest day one performance of any game, comfortably beating last year’s Modern Warfare 2 by 14 per cent in units and …
Read More »VIDEO: First LA Noire trailer
Rockstar has at last released the first official trailer for 1940s crime thriller LA Noire. Comprised entirely from in-game footage”, the trailer is most notable for its quite remarkable motion camera system that lends an incredible realism to the characters. It’s said that in-game players will be able to make …
Read More »OPINION: Steam sceptics must be quick
Everyone MCV spoke to about Valve and its towering digital distribution system Steam has been massively positive about it. At first, that is. Admiration and awe is always followed by bitterness, jealousy and, above all, frustration.Steam, simply, is just much, much better than everyone else. Being brilliant tends to attract …
Read More »Tesco trade-in plans go national
Supermarket behemoth Tesco has now rolled out its pre-owned games service to all of its Extra stores.That’s nearly 200 shops across the UK. However, although all Extras will be accepting trade-ins, pre-owned games will only be available to buy in 150 of the firm’s larger outlets. We are continuing to …
Read More »Ceasefire on Q4 price wars…
Anger over trade-ins is on the rise again, as retailers turn to pre-owned to drive sales this Christmas. The expected price war over Call of Duty: Black Ops did not materialise this week, and instead High Street stores were encouraging consumers to trade games in to get the FPS for …
Read More »Québec: The studios (pt2)
Develop looks at four companies at the heart of the Québec development cluster
Read More »Emergent is up for sale
Gamebryo firm's assets up for auction, with bids invited ahead of a December 10th deadline
Read More »Unity Asset Store sales hit $5,000 in first day
UNITE 2010: New in-engine marketplace enjoys successful debut
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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