What made you want to develop Dance Central?Kasson Crooker, project director: We’ve wanted to do it for a long time. Over five years ago a bunch of us into hip-hop and dance music said someday we need to make a dance game, because it’s perfectly aligned with music. We looked …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
INTERVIEW: Rock Band 3
Innovate or die. Harmonix says it’s this belief that is key to competing in the increasingly fierce music games market. And this developer is certainly not lacking in innovation. Since producing the first two Guitar Hero titles, the firm was bought out by Viacom and MTV Games in 2006 and …
Read More »Is the set-top box revolution upon us?
Not so fast. YouView’s plan to launch an app store for the TV is emblematic of significant changes ahead. Clearly there’s a battle the three format-holders have seen coming. Their integrated channels for iPlayer, Sky and movie content are built to maintain an edge not just over each other, but …
Read More »OPINION: Those Kinect stock grumbles
Format-holders are damned if they do and damned if they don’t. Supply enough product for launch, just enough to satisfy day one with some overspill, then you’re branded a so-so hit. Or a borderline failure. Don’t supply enough product, and you aren’t working hard enough, over-inflating demand, or simply cocked …
Read More »High Street ready for Kinect launch frenzy
Leading retailers are planning special Kinect charts and in-store demo areas to celebrate the peripheral’s arrival next week – despite a complete sell-out nationwide. GAME has already been running Kinect evenings in many of its stores, which the firm says have given it an edge over its rivals. What I …
Read More »Crytek wants new TimeSplitters
In a move that will delight the series’ many followers, Crytek has confirmed that it is putting in the groundwork to try and get a new entry in the TimeSplitters franchise off the ground. The studio, which was formerly known as Free Radical and was the original creator of the …
Read More »Late for work? Blame the iPhone
A bug in the iPhone’s alarm settings meant that the smartphone forgot to wake users across the UK this morning, due to the software failing to update to the Daylight Savings Time switchover. The clocks went back an hour yesterday to resume standard GMT time, however what appears to be …
Read More »Autodesk Beast 2011 ships
Design middleware firm makes first release since Illuminate Labs acquisition
Read More »PopCap announces Bejeweled 3
Casual publisher PopCap has announced that it will in December release Bejeweled 3. An assortment of expansions aside, it’s the first proper sequel to 2004 hit Bejeweled 2. The Bejeweled series has sold over 50m units across the globe and has been played by an estimated 500m people for a …
Read More »Govt division on tax breaks emerges
â??I am not sure I would say tax breaks were poorly targetedâ?? says Treasury director
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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