MCV/DEVELOP News, events, research and jobs from the games industry

UK retail group GAME has lifted the lid on a very targeted new loyalty scheme that it has launched in its Gamestation stores today. Called Gamestation Elite, the offer includes what GAME is calling Accolades, which are very similar in design to Xbox Achievement points. Varying amounts of XP (a …

UKIE boss on why itâ??s throwing its doors open to the development industry

Electricals chain Comet has announced that it is to open a number of GAME concessions in its stores, taking the video games specialist back to out-of-town retail parks. The first, due to open in mid-October, will be in Comet’s Croydon outlet. A further five concessions will be launched before the …

Blizzard Entertainment has confirmed that PC online RPG World of Warcraft now has over 12m registered players worldwide. The game first arrived in 2004 and has topped the PC charts ever since via sales of the original and its two expansions, The Burning Crusade and Wrath of the Lich king. …

Mark Rein, the boss of developer Epic Games, has stated that as far as he’s aware the 3DS is not powerful enough to port over any version of the studio’s Unreal Engine. This is particularly interesting as Epic’s first iPhone title, Epic Citadel, was released on iPhone last month, blowing …

Channel 4’s new chief executive David Abraham is to scrap 4IP, the broadcaster’s ₤20 million digital investment arm. Connected divisions within Channel 4 are also to merge as part of a wide-ranging restructure operation. Redundancies are possible though, at this stage, have not been implemented. The full impact of 4IP’s …

Bon Jovi has signed a deal to promote MTV’s Rock Band 3 post-release. The band’s entire Greatest Hits collection, which hits shelves on November 9th, will be available as DLC for Rock Band. And the publisher has partnered with the group for promotional activity. Bon Jovi is undergoing all manner …

Ruined Online to take browser gamers to a post-apocalyptic San Francisco

Gasworks Games share their start-up story with Develop

The CEO of Bigpoint has warned that only those publishers with the right spread of browser, casual and mobile games will ride the digital tidal wave. Heiko Hubertz is presenting the opening keynote at November’s London Games Conference. The talk, ‘The Future of Online Games’, will explain that good ideas …