The last two weeks of releases have been the craziest of 2007 – but retail is doing a bang on job of ensuring that all festive big hitters get the exposure they deserve. That was the proud view of an overworked channel this week, as yet another slew of triple-A …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
The need for new IP
In the entertainment world, it is notoriously difficult to introduce something genuinely new and interesting to the masses. People fear change. Many would rather stick to their Shayne Ward CDs and rubbish Little Britain catchphrases. But the games industry is different. We are blessed with an audience that genuinely knows …
Read More »Ubisoft: New IP is a serious business
Ubisoft UK boss Rob Cooper has been celebrating the sales success of Assassin’s Creed – and stated that it proves new IP can still shift serious numbers at retail. The adventure title stormed into the ChartTrack All Formats listings at number one this week, becoming the third fastest-selling Xbox 360 …
Read More »Codemasters guns for £100m
Codemasters will smash through the 100m revenue barrier this year and rubber stamp its position as the fastest growing video games company in the world, according to CEO Rod Cousens. The British publisher this week posted its FY ‘07 results (ending June 20th) which showed sales up 38 per cent …
Read More »Atari Europe comes out fighting
The UK office of Atari has moved to distance itself from worrying developments in the US – and spoken of its confidence in its ‘really impressive’ line-up for 2008. Last week, Atari’s US HQ announced that it was to completely withdraw from development – and focus solely on publishing and …
Read More »Dirty Dancing arrives on PC
MCV sister site Licensing.biz reports that Codemasters Online has released the official game based on hit 1980s chick flick Dirty Dancing. In celebration of the 20th anniversary of the classic date movie, fans can now step back to 1963 in the PC action puzzler, learn to dance with the resident …
Read More »Space Giraffe sales disappoint Minter
MCV sister site Develop reports that although Xbox Live Arcade is often touted as a great way for independent developers to make money, it seems Jeff Minter has been discouraged following poor performance of his first game for the service. In a post on his LiveJournal, the famed indie designer …
Read More »Jeff Minter disappointed by poor Space Giraffe sales
Space Giraffe outsold by Frogger; famed indie "not seeing a lot of reason to continue" developing games
Read More »Japan: Mario parties in charts
Despite the popularity of Capcom’s survival horror series Resident Evil in Japan, the latest instalment in the franchise, Wii shooter Umbrella Chronicles, has failed to knock Mario Party DS from the top of the Japanese software charts, according to Kotaku . Elsewhere in the listings, Dynasty Warriors 6 has another …
Read More »IR Gurus rebrands to Transmission Games
Red Mile-owned Australian team working on UE3 Sin City title gets identity revamp
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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